Method and System for Implementing and Using a Delivery Point Uniform Locator

• US 20110264524A1
• Filed: 04/07/2011
• Published: 10/27/2011
• Est. Priority Date: 04/08/2010
• Status: Abandoned Application

• Current Assignee: Arthur R. Bunten, Joseph Henry Ewers, Kenneth Wayne Murphy, Ronald Norbert Ewers
• Original Assignee: Arthur R. Bunten, Joseph Henry Ewers, Kenneth Wayne Murphy, Ronald Norbert Ewers
• Inventors: Bunten, Arthur R., Ewers, Ronald Norbert, Ewers, Joseph Henry, Murphy, Kenneth Wayne
• Application Number:
  US13/082,318
• Publication Number:
  US 20110264524A1
• Time in Patent Office: Days
• US Class Current: 705/14.53
• CPC Class Codes: G06Q 30/0255 based on user history
• CPC Class Codes: G06Q 30/0269 based on user profile or attribute

Abstract

The present invention is a system and method for implementing and using a delivery point identification number (ID) that provides a unique ID for each household in a region or country. The invention includes a process of loading a National Resident Database indexed with the unique delivery point ID that allows each household in a region or country to be quickly and accurately identified, and persons at the household can use the delivery point ID when accessing a website, webpage or other Internet access point to allow access webpages, direct promotional pop-up adds to the household, direct coupons or redeemable discount offers to the household, record purchase preferences in a household record, send traffic based on those preferences. This process is called Delivery Point Uniform Resource Locator, or DP-URL.

Claims

1. A system for delivering promotions and product information to consumers, comprising:

a first computer system having an input and an output, a computer processor, a database and associated memory, the computer system generates a listing of delivery point codes that uniquely identify a location or residence in a predetermined area, said delivery point codes being appended to a resource locator code that identifies an Internet address associated with a webpage supported on a computer server,

said computer server being accessed using the resource locator code and a first particular delivery point code associated with a particular first location or residence, said computer server transmitting information in response to the receipt of the resource locator code and the first particular delivery point code, the transmitted information includes personalized promotion and product information based on preferences maintained on the database related to the recipient associated with the delivery point code.

2. The system for delivering promotions and product information to consumers in claim 1 wherein the information transmitted to the user includes a redeemable promotional offer.

3. The system for delivering promotions and product information to consumers in claim 1 wherein the information transmitted to the user includes a banner advertisement.

4. The system for delivering promotions and product information to consumers in claim 1 wherein the information transmitted to the user includes an advertisement that is personalized to a consumer preference of the recipient.

5. The system for delivering promotions and product information to consumers in claim 1 wherein the database is indexed with the unique delivery point identification codes that are associated with addresses for each household in a region or country.

6. The system for delivering promotions and product information to consumers in claim 1 wherein the delivery point identification code is used when accessing a website on the Internet.

7. The system for delivering promotions and product information to consumers in claim 1 wherein the personal preferences are recorded in the database based on responses provided by the recipient associated with the delivery point code.

8. The system for delivering promotions and product information to consumers in claim 1 wherein the personal preferences are recorded in the database based on the Internet activities previously conducted by the recipient associated with the delivery point code.

9. The system for delivering promotions and product information to consumers in claim 1 wherein reports are provided at the output of the computer system describing consumer activities and preferences.

11. The system for delivering promotions and product information to consumers in claim 8 wherein the information transmitted to the user also includes a redeemable promotional offer.

12. The system for delivering promotions and product information to consumers in claim 8 wherein the information transmitted to the user also includes a banner advertisement.

13. The system for delivering promotions and product information to consumers in claim 8 wherein the information transmitted to the user also includes an advertisement that is personalized to a consumer preference of the recipient.

14. The system for delivering promotions and product information to consumers in claim 8 wherein the database is indexed with the unique delivery point identification codes that are associated with addresses for each household in a region or country.

15. The system for delivering promotions and product information to consumers in claim 8 wherein the delivery point identification code is used when accessing a website on the Internet.

10. A system for delivering promotions and product information to consumers, comprising:

a first computer system having an input and an output, a computer processor, a database and associated memory, the computer system generates a listing of delivery point codes that uniquely identify a location or residence in a predetermined area, said delivery point codes being appended to a resource locator code that identifies an Internet address associated with a webpage supported on a computer server,

said computer server being accessed using the resource locator code and a first delivery point code associated with a particular first location or residence, said computer server transmitting a personalized webpage in response to receipt of the resource locator code and the first delivery point code, the personalized webpage includes personalized promotion and product information maintained on the database related to the recipient associated with the delivery point code.

16. The system for delivering promotions and product information to consumers in claim 10 wherein the personal preferences are recorded in the database based on responses provided by the recipient associated with the delivery point code.

17. The system for delivering promotions and product information to consumers in claim 10 wherein the personal preferences are recorded in the database based on the Internet activities previously conducted by the recipient associated with the delivery point code.

18. The system for delivering promotions and product information to consumers in claim 10 wherein reports are provided at the output of the computer system describing consumer activities and preferences.

19. A method for delivering promotions and product information to consumers, comprising:

providing a first computer system having an input and an output, a computer processor, a coupled database, and associated memory,

generating at the computer system a listing of delivery point codes that uniquely identify a location or residence in a predetermined area, said delivery point codes being appended to a resource locator code that identifies an Internet address associated with a webpage supported on a computer server,

accessing the computer server using the resource locator code and a first delivery point code,

transmitting promotion and product information from the computer server in response to receipt of the resource locator code and the first delivery point code, the promotion and product information includes personalized information based on preferences maintained on the database related to the recipient associated with the delivery point code.

20. The method for delivering promotions and product information to consumers in claim 19 wherein the information transmitted to the user includes a redeemable promotional offer.

21. The method for delivering promotions and product information to consumers in claim 19 wherein the information transmitted to the user includes a banner advertisement.

22. The method for delivering promotions and product information to consumers in claim 19 wherein the information transmitted to the user includes an advertisement that is personalized to a consumer preference of the recipient.

23. The method for delivering promotions and product information to consumers in claim 19 wherein the database is indexed with the unique delivery point identification codes that are associated with addresses for each household in a region or country.

24. The method for delivering promotions and product information to consumers in claim 19 wherein the delivery point identification code is used when accessing a website on the Internet.

25. The method for delivering promotions and product information to consumers in claim 19 wherein the personal preferences are recorded in the database based on responses provided by the recipient associated with the delivery point code.

26. The method for delivering promotions and product information to consumers in claim 19 wherein the personal preferences are recorded in the database based on the Internet activities previously conducted by the recipient associated with the delivery point code.

27. The method for delivering promotions and product information to consumers in claim 19 wherein reports are provided at the output of the computer system describing consumer activities and preferences.