CUSTOMER REWARD SYSTEM FOR PROVIDING MULTIPLE REWARD TYPES INCLUDING MOBILE/WIRELESS DEVICE REWARDS
First Claim
1. A method for providing retail customers with multiple reward types based upon in-store purchases, the method comprising:
- monitoring customer in-store purchases utilizing an in-store point-of-sale computer system and awarding customer points based upon such in-store purchases;
storing both (i) cumulative customer point data and (ii) customer point transaction data in a customer database, the customer point transaction data including transaction date and time data;
accessing the cumulative customer point data to determine a first customer reward applicable to purchase of a specific product, the first customer reward triggered by identification of the customer'"'"'s intent to purchase the specific product;
periodically transferring new customer point transaction data to a third party computer system for use by the third party computer system in identifying a second customer reward applicable to use of a customer mobile phone, such that customer points earned by the customer for in-store purchases are used to define two distinct reward types for the customer.
3 Assignments
0 Petitions
Accused Products
Abstract
A customer reward method involves monitoring customer in-store purchases utilizing an in-store point-of-sale computer system and awarding customer points based upon such in-store purchases; storing both (i) cumulative customer point data and (ii) customer point transaction data in a customer database, the customer point transaction data including transaction date and time data; accessing the cumulative customer point data to determine a first customer reward applicable to purchase of a specific product, the first customer reward triggered by identification of the customer'"'"'s intent to purchase the specific product; and periodically transferring new customer point transaction data to a third party computer system for use by the third party computer system in identifying a second customer reward applicable to use of a customer mobile phone, such that customer points earned by the customer for in-store purchases are used to define two distinct reward types for the customer.
-
Citations
13 Claims
-
1. A method for providing retail customers with multiple reward types based upon in-store purchases, the method comprising:
-
monitoring customer in-store purchases utilizing an in-store point-of-sale computer system and awarding customer points based upon such in-store purchases; storing both (i) cumulative customer point data and (ii) customer point transaction data in a customer database, the customer point transaction data including transaction date and time data; accessing the cumulative customer point data to determine a first customer reward applicable to purchase of a specific product, the first customer reward triggered by identification of the customer'"'"'s intent to purchase the specific product; periodically transferring new customer point transaction data to a third party computer system for use by the third party computer system in identifying a second customer reward applicable to use of a customer mobile phone, such that customer points earned by the customer for in-store purchases are used to define two distinct reward types for the customer. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9)
-
-
10. A method for providing retail customers with a mobile device reward based upon customer purchases made in one or more retail stores, the method comprising:
-
(a) receiving in a computer system customer transaction data indicative of points earned by a customer through purchasing activity in one or more retail stores; (b) via the computer system, tracking customer point data for the customer, identifying when point data for the customer reaches a specified incremental point level and in response to point data for the customer reaching the specified incremental point level; if the customer has a first mobile plan type, the computer system provides the second reward to the customer as a defined amount of mobile phone usage time; if the customer has a second mobile plan type, the computer system provides the second reward to the customer as a defined mobile phone service fee reduction. - View Dependent Claims (11, 12, 13)
-
Specification