TEMPORAL INDICES OF THE WEB THAT ASSOCIATE INDEX ELEMENTS WITH METADATA
First Claim
Patent Images
1. An system, comprising:
- an event profile database configured to store data relating to a plurality of events occurring over the web;
a display module configured to present to a user at least some of the data stored in the event profile database in an organized format as an interactive guide; and
a response module configured to receive input from the user pertaining to the interactive guide and to respond to the input.
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Abstract
A system for generating an interactive calendar guide to scheduled web-based events is described. The guide can be presented in any format, including a grid view and a list view, within various media, including at a website hosting the interactive guide and as a widget on a computer display. A user can interact with elements of the guide, select elements of the guide for more information, customize events presented in the guide, filter the results displayed in the guide, send a response to attend an event, go directly to an event from the guide, and modify the presentation format of the guide.
55 Citations
29 Claims
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1. An system, comprising:
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an event profile database configured to store data relating to a plurality of events occurring over the web; a display module configured to present to a user at least some of the data stored in the event profile database in an organized format as an interactive guide; and a response module configured to receive input from the user pertaining to the interactive guide and to respond to the input. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16)
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17. A system comprising:
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a temporal index database configured to store indices of web-based events, wherein the indices include an internet address of a web-based event, time information for the web-based event, metadata pertaining to the web-based event; and a predictive analytics module configured to determine from the stored indices audience demand for web-based events, attendance for past web-based events, projected attendance for future web-based events, user behavior related to web-based events; and an advertising module configured to use information determined by the predictive analytics module to optimize online advertising campaigns. - View Dependent Claims (18, 19)
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20. A method comprising:
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accessing by a server a temporal index configured to store indices of online events, wherein the indices include an internet address, time information, and metadata; generating from the temporal index by the server by analytics data pertaining to audience demand and projected attendance for online events; pricing the server advertisement inventory for an online event based upon the analytics data for the online event and past analytics data for previous online events. - View Dependent Claims (21, 22, 23, 24, 25, 26, 27)
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28. A method comprising:
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accessing by a server a temporal index configured to store indices of web-based events, wherein the indices include an Internet address, time information, metadata, and advertising data; generating from the temporal index by the server by analytics data pertaining to audience demand and projected attendance for web-based events; using the stored indices by the server to organize online advertisement inventory according to time, event genre, type of event, projected audience, size, demographics, geography, or actual event. - View Dependent Claims (29)
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Specification