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VALUATION OF AN ADVERTISEMENT IN A PRINTED ADVERTISING CIRCULAR

  • US 20110276387A1
  • Filed: 10/28/2010
  • Published: 11/10/2011
  • Est. Priority Date: 05/07/2010
  • Status: Abandoned Application
First Claim
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1. A method comprising:

  • computing a plurality of scores measuring aspects of an advertisement included in a printed advertising circular; and

    computing a quantitative valuation of the advertisement by computing a weighted aggregation of the scores;

    wherein at least the computing of the weighted aggregation is performed by a digital processing device.

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