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System and Method for Graphically Enriching Promotional Messages Delivered to Handheld Communication Devices

  • US 20110279459A1
  • Filed: 05/17/2010
  • Published: 11/17/2011
  • Est. Priority Date: 05/17/2010
  • Status: Abandoned Application
First Claim
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1. A method of graphically enriching a promotional message delivered to a mobile communication device, comprising:

  • receiving, by one or more processors of a mobile content server, the promotional message to be delivered to the mobile communication device, wherein the promotional message includes content that conveys the promotional message;

    determining, by the mobile content server, the content included in the received promotional message;

    identifying, by the mobile content server, at least one graphic associated with the determined content, wherein the at least one graphic conveys a relevance of the promotional message;

    generating, by the mobile content server, a graphically-enriched promotional message that includes the determined content and the identified at least one graphic; and

    communicating, by the mobile content server, the graphically-enriched promotional message for display.

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