METHOD AND SYSTEM FOR TRANSMITTING AND ADVERTISING COMPANY INFORMATION

• US 20110295685A1
• Filed: 12/02/2009
• Published: 12/01/2011
• Est. Priority Date: 12/02/2008
• Status: Abandoned Application

• Current Assignee: Naver Corporation
• Original Assignee: NHN Business Platform Corp. (Naver Corporation)
• Inventors: Lee, Yung Seong
• Application Number:
  US13/131,772
• Publication Number:
  US 20110295685A1
• Time in Patent Office: Days
• US Class Current: 705/14.49
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0251 Targeted advertisements
• CPC Class Codes: G06Q 30/0273 Determination of fees for advertising

Abstract

An advertisement method that transfers company information and a system to perform the method are provided. The company information transferring advertisement system includes a page display unit to display company information and a company information transfer icon on a content page, an information transfer unit to transfer the company information to a destination when the company information transfer icon is selected, and a charge unit to charge the company with a transfer fee for the company information.

Claims

1. An advertisement apparatus comprising:

a page display unit to display company information and an icon for requesting to transfer the company information on a content page;

an information transfer unit to transfer the company information to a destination in response to detection the company information transfer icon being selected; and

a charge unit to charge a fee for transferring the company information.

2. The advertisement apparatus of claim 1, wherein the company information comprises at least one of a sketch map, an address, or contact information of the company.

3. The advertisement apparatus of claim 1, wherein the content page comprises information for searching and displaying a company located in a specific locale.

4. The advertisement apparatus of claim 1, wherein the destination comprises identifier information of a mobile terminal associated with the selection of the icon for requesting to transfer the company information.

5. The advertisement apparatus of claim 1, wherein the charge unit further configured to charge the company with an advertising fee for transferring the company information.

6. The advertisement apparatus of claim 2, further comprising:

a receive unit to receive reply information with respect to the company information from the destination; and

an upload unit to upload the reply information on a detailed page corresponding to the company information,

wherein the charge unit is configured to charge the company with a fee for transferring the reply information.

7. The advertisement apparatus of claim 6, wherein the reply information comprises at least one of an image related to a place corresponding to the sketch map or the address, review comments about the place, or appreciation comments about the place.

8. The advertisement apparatus of claim 6, wherein the upload unit is configured to simultaneously upload the reply information on the detailed page corresponding to the company information and on a blog corresponding to the destination.

9. The advertisement apparatus of claim 8, further comprising:

a blog unit to store the blog corresponding to the destination and to provide the blog with an editor function using a company information database (DB).

10. The advertisement apparatus of claim 9, wherein

the blog unit is configured to transfer information related to a specific company linked with the blog to the upload unit in response to detection the information related to the specific company being uploaded, and

the upload unit is configured to upload the information related to the specific company on a detailed page corresponding to the specific company.

11. A method for transferring company information, the method comprising:

displaying company information and an icon for requesting to transfer the company information on a content page;

transferring the company information to a destination in response to detection the company information transfer icon being selected; and

charging the company with a fee for transferring the company information.

12. The method of claim 11, wherein the company information comprises at least one of a sketch map, an address, or contact information of the company.

13. The method of claim 11, further comprising:

providing information for searching a company located in a specific locale and displaying the company on the content page.

14. The method of claim 11, wherein the destination comprises identifier information of a mobile terminal associated with the selection of the icon for requesting to transfer the company information.

15. The method of claim 11, wherein the charging further comprises charging the company with an advertising fee for transferring the company information.

16. The method of claim 12, further comprising:

receiving reply information with respect to the company information from the destination;

uploading the reply information on a detailed page corresponding to the company information; and

charging the company with a fee for transferring the reply information.

17. The method of claim 16, wherein the reply information comprises at least one of an image related to a place corresponding to the sketch map or the address, review comments about the place, or appreciation comments about the place.

18. The method of claim 16, wherein the uploading comprises simultaneously uploading the reply information on the details page corresponding to the company information and on a blog corresponding to the destination.

19. The method of claim 18, further comprising:

uploading information related to a specific company, the specific company linked with a blog corresponding to the destination, on a detailed page corresponding to the specific company in response to detection the information related to the specific company being uploaded.

43. A non-transitory computer readable storage medium comprising an executable program, which when executed, performs the method of claim 11.

20. An advertisement system comprising:

an intermediary unit to determine a cooperative company based on an advertisement target of an advertiser;

a cooperative database (DB) to store information of the cooperative company and a cooperative product determined between the advertiser and the cooperative company; and

a product sending unit to display an icon for requesting to send the cooperative product on a detailed page of the advertiser and to send the cooperative product in response to detection the icon being selected.

21. The advertisement system of claim 20, wherein the advertisement target comprises at least one of a location where an advertisement is exposed, a location where a company of the advertiser is located, a business type of the advertiser, or a target of an advertisement.

22. The advertisement system of claim 20, wherein the cooperative product comprises at least one of a discount coupon or a gift certificate corresponding to the cooperative product.

23. The advertisement system of claim 20, wherein the cooperative product is usable associated with the selection of the icon of the cooperative company.

24. The advertisement system of claim 20, wherein the destination comprises identifier information of a mobile terminal associated with the selection of the icon for requesting to transfer the information.

25. The advertisement system of claim 20, wherein the advertiser is an advertiser who registered an advertisement on a content page comprising information for searching and displaying a company located in a specific locale.

26. The advertisement system of claim 20, wherein the detailed page of the advertiser comprises a page displayed in response to detection of an advertisement of the advertiser being selected from the content page.

27. The advertisement system of claim 20, further comprising:

a charge unit to charge the cooperative company with a fee for sending the cooperative product.

28. The advertisement system of claim 27, wherein the charge unit is further configured to charge the cooperative company with an advertising for sending the cooperative product.

29. The advertisement system of claim 20, wherein the product sending unit is configured to display a plurality of the icons corresponding to a number of the cooperative companies and a type of the cooperative products provided by the cooperative companies.

30. The advertisement system of claim 29, wherein the product sending unit is configured not to display an icon corresponding to an advertiser cooperative product provided by the advertiser on the detailed page of the advertiser.

31. The advertisement system of claim 29, wherein

the product sending unit is configured to display a send icon corresponding to an advertiser cooperative product provided by the advertiser on a detailed page of the cooperative company, and to send the advertiser cooperative product in response to detection of the send icon corresponding to the advertiser cooperative product being selected, and

the charge unit is configured to charge the advertiser with a fee for sending the advertiser cooperative product.

32. A method comprising:

selecting a cooperative company according to an advertisement target of an advertiser;

storing information of the cooperative company and a cooperative product determined between the advertiser and the cooperative company;

displaying an icon for requesting to send the cooperative product on a detailed page of the advertiser; and

sending the cooperative product to a destination in response to detection the send icon being selected.

33. The method of claim 32, wherein the target comprises at least one of a location where an advertisement is exposed, a location where a company of the advertiser is located, a business type of the advertiser, or a target of an advertisement.

34. The method of claim 32, wherein the cooperative product comprises at least one of a discount coupon or a gift certificate corresponding to the cooperative product.

35. The method of claim 32, wherein the cooperative product is usable associated with the selection of the icon of the cooperative company.

36. The method of claim 32, wherein the destination comprises identifier information of a mobile terminal associated with the selection of the icon for requesting to transfer the information.

37. The method of claim 32, wherein the advertiser is an advertiser who registered an advertisement on a content page comprising information for searching and displaying a company located in a specific locale.

38. The method of claim 32, wherein the detailed page of the advertiser comprises a page displayed in response to detection of an advertisement of the advertiser being selected from the content page.

39. The method of claim 32, further comprising:

charging the cooperative company with a fee for sending the cooperative product.

40. The method of claim 39, wherein the charging further comprises charging the cooperative company with an advertising fee for sending the cooperative product.

41. The method of claim 32, wherein the displaying of the icon comprises displaying a plurality of the icons corresponding to a number of the cooperative companies and a type of the cooperative products provided by the cooperative companies.

42. The method of claim 41, wherein the product sending unit is configured not to display an icon corresponding to an advertiser cooperative product provided by the advertiser on the detailed page of the advertiser.

44. A non-transitory computer readable storage medium comprising an executable program, which when executed, performs the method of claim 32.