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METHOD OF OPERATING A NAVIGATION SYSTEM TO BLOCK UNWANTED ADVERTISEMENTS

  • US 20110320120A1
  • Filed: 06/23/2010
  • Published: 12/29/2011
  • Est. Priority Date: 06/23/2010
  • Status: Abandoned Application
First Claim
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1. A computer implemented method of operating a navigation system to block advertising messages, the method comprising:

  • obtaining a spatially based advertising filtering parameter defining a portion of a geographic region;

    identifying a current location of the navigation system;

    obtaining an advertising message;

    identifying a location of a business associated with the advertising message;

    determining whether the location of the business is located outside of the portion of the geographic region defined by the spatially based advertising filtering parameter; and

    if so, blocking a presentation of the advertising message.

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