AD PRIVACY MANAGEMENT
First Claim
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1. A method comprising:
- receiving a privacy request from a mobile device, the privacy request including an encoded device identifier;
authenticating the request;
decoding the device identifier;
retrieving mobile device advertising data associated with the decoded device identifier; and
applying, using one or more processors, the privacy request to the mobile device advertising data.
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Abstract
In general, this specification relates to content presentation. In general, one aspect of the subject matter described in this specification can be embodied in methods that include the actions of receiving a privacy request from a mobile device, the privacy request including an encoded device identifier; authenticating the request; decoding the device identifier; retrieving mobile device advertising data associated with the decoded device identifier; and applying the privacy request to the mobile device advertising data. Other embodiments of this aspect include corresponding systems, apparatus, and computer program products.
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Citations
30 Claims
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1. A method comprising:
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receiving a privacy request from a mobile device, the privacy request including an encoded device identifier; authenticating the request; decoding the device identifier; retrieving mobile device advertising data associated with the decoded device identifier; and applying, using one or more processors, the privacy request to the mobile device advertising data. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10)
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11. A system comprising:
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a user device; and one or more computers operable to interact with the device and operable to perform operations comprising; receiving a privacy request from a mobile device, the privacy request including an encoded device identifier; authenticating the request; decoding the device identifier; retrieving mobile device advertising data associated with the decoded device identifier; and applying the privacy request to the mobile device advertising data. - View Dependent Claims (12, 13, 14, 15, 16, 17, 18, 19, 20)
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21. A computer storage medium encoded with a computer program, the program comprising instructions that when executed by data processing apparatus cause the data processing apparatus to perform operations comprising:
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receiving a privacy request from a mobile device, the privacy request including an encoded device identifier; authenticating the request; decoding the device identifier; retrieving mobile device advertising data associated with the decoded device identifier; and applying the privacy request to the mobile device advertising data. - View Dependent Claims (22, 23, 24, 25, 26, 27, 28, 29, 30)
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Specification