Method of Ranking Search Results Presented to a User of a Social Network Site
First Claim
1. A method of presenting search results to a user of a social network site on the Internet, wherein each user of the social network site has a user profile with information regarding the user, the method comprising:
- obtaining, by a server hosting the social network site on the Internet, the user profile of each user of the social network site;
obtaining, by the server, content items satisfying a search of information on the Internet by a first user of the social network site;
ranking, by the server, the content items as a function of the information in the user profile of the first user such that the content items which are related to the information in the user profile of the first user are ranked higher than the content items which are unrelated to the information in the user profile of the first user; and
transferring from the server to a display of the first user via the Internet the content items according to the ranking such that higher ranked content items are displayed on the display prior to lower ranked content items being displayed on the display.
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Abstract
Method of presenting search results to a user of a social network site on the Internet, in which each user of the social network site has a user profile with information regarding the user, includes obtaining content items satisfying a search of information on the Internet by a first user. The content items are ranked as a function of the information in the user profile of the first user such that the content items which are related to the information in the user profile of the first user are ranked higher than the content items which are unrelated to the information in the user profile of the first user. The content items according to ranking are then transferred to a display of the first user via the Internet such that higher ranked content items are displayed on the display prior to lower ranked content items being displayed on the display.
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Citations
18 Claims
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1. A method of presenting search results to a user of a social network site on the Internet, wherein each user of the social network site has a user profile with information regarding the user, the method comprising:
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obtaining, by a server hosting the social network site on the Internet, the user profile of each user of the social network site; obtaining, by the server, content items satisfying a search of information on the Internet by a first user of the social network site; ranking, by the server, the content items as a function of the information in the user profile of the first user such that the content items which are related to the information in the user profile of the first user are ranked higher than the content items which are unrelated to the information in the user profile of the first user; and transferring from the server to a display of the first user via the Internet the content items according to the ranking such that higher ranked content items are displayed on the display prior to lower ranked content items being displayed on the display. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13)
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14. A method of presenting search results to a user of a social network site on the Internet, wherein each user of the social network site has a user profile with information regarding the user and information identifying other users who are associated with the user, the method comprising:
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obtaining, by a server hosting the social network site on the Internet, the user profile of each user of the social network site; obtaining, by the server, content items satisfying a search of information on the Internet by a first user of the social network site; ranking, by the server, the content items as a function of the information in the user profiles of the users who are associated with the first user such that the content items which are related to the information regarding the users associated with the first user are ranked higher than the content items which are unrelated to the information regarding the users associated with the first user; and transferring from the server to a display of the first user via the Internet the content items according to the ranking such that higher ranked content items are displayed on the display prior to lower ranked content items being displayed on the display. - View Dependent Claims (15, 16, 17, 18)
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Specification