SYSTEM AND METHOD FOR SOLICITING AND RECEIVING MERCHANDISE ORDERS
First Claim
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1. A computerized method for placing merchandize orders and tracking the source of the advertising, comprising:
- receiving over the internet a signal for obtaining audio transmission;
receiving a rider sent over the internet, the rider comprising a rider ID that includes information identifying source of the signal;
when a user clicks on an ordering icon, connecting to ordering center over the internet and placing an order over the internet, wherein the order includes the information identifying the source.
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Abstract
A rider signal is transmitted over programming signal. The rider signal is stored in a rider buffer and includes merchandise ordering data. When a user wishes to order the merchandise, the system establishes a channel of communication with an ordering center and places an order according to the data in the rider buffer. The system is particularly useful for implementation in car audio systems and personal computers.
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Citations
12 Claims
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1. A computerized method for placing merchandize orders and tracking the source of the advertising, comprising:
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receiving over the internet a signal for obtaining audio transmission; receiving a rider sent over the internet, the rider comprising a rider ID that includes information identifying source of the signal; when a user clicks on an ordering icon, connecting to ordering center over the internet and placing an order over the internet, wherein the order includes the information identifying the source. - View Dependent Claims (2, 3, 4, 5, 6)
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7. A computerized method for providing radio programming to a user of the computer, comprising:
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displaying icons for the user to select a particular programming format ; once the format is chosen by the user, providing icons of radio stations having such programming format; once a station is selected by the user, obtaining the station program transmission over the Internet for listening over the computer. - View Dependent Claims (8, 9, 10, 11, 12)
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Specification