SYSTEM AND METHOD FOR TARGETING CHANNELS TO USERS

• US 20120016765A1
• Filed: 09/12/2011
• Published: 01/19/2012
• Est. Priority Date: 12/17/2009
• Status: Active Grant

• Current Assignee: American Express Travel Related Services Company, Inc. (American Express Company)
• Original Assignee: American Express Travel Related Services Company, Inc. (American Express Company)
• Inventors: Thomas, Tracey R.
• Granted Patent: US 8,667,082 B2
• Time in Patent Office: Days
• US Class Current: 705/26.7
• CPC Class Codes: G06Q 30/06 Buying, selling or leasing transactions
• CPC Class Codes: G06Q 30/0623 Item investigation
• CPC Class Codes: G06Q 30/0627 using item specifications
• CPC Class Codes: G06Q 30/0631 Item recommendations
• CPC Class Codes: G06Q 30/0641 Shopping interfaces
• CPC Class Codes: G06Q 30/0643 Graphical representation of items or shoppers

Abstract

A comprehensive platform for merchandising intellectual property (IP) and conducting IP transactions is disclosed. A standardized data collection method enables IP assets to be characterized, rated and valuated in a consistent manner. Project management, workflow and data security functionality enable consistent, efficient and secure interactions between the IP Marketplace participants throughout the IP transaction process. Business rules, workflows, valuation models and rating methods may be user defined or based upon marketplace, industry or technology standards.

Claims

1. An intellectual property (IP) marketplace system, comprising:

a network interface communicating with a memory;

the memory communicating with an IP marketplace processor; and

the processor, when executing the computer program, performs operations comprising;

determining, by the processor, an IP portfolio associated with a user;

determining, by the processor and based on the IP portfolio, a first plurality of channels, the first plurality of channels associated with the IP portfolio;

analyzing, by the processor, the IP portfolio to determine a plurality of factors associated with the IP portfolio;

determining, by the processor, a community recommendation based on community knowledge and at least one of the user, the IP portfolio or the plurality of factors, wherein the community recommendation comprises a second plurality of channels;

obtaining, by the processor, IP transaction data associated with a user;

determining, by the processor, a third plurality of channels based on the IP transaction data;

determining, by the processor, an industry associated with the user;

determining, by the processor, a fourth plurality of channels based on the industry;

combining, by the processor, the first plurality of channels, the second plurality of channels, the third plurality of channels and the fourth plurality of channels to create targeted channels for the user.

2. The system of claim 1, the operations further determining a relevancy for each channel in the targeted channels.

3. The system of claim 1, the operations further comprising determining a rating for each channel in the targeted channels.

4. The system of claim 1, the operations further comprising configuring a channel guide interface based on at least one of channel relevancies for each of the targeted channels and channel ratings for each of the targeted channels.

5. The system of claim 1, the operations further comprising presenting a channel guide interface to the user, wherein the channel guide interface comprises the targeted channels.

6. The system of claim 1, further comprising receiving, by the computer and from the user, a channel search request and searching, by the computer and based on the channel search request, the targeted channels to determine targeted search results.

7. The system of claim 6, the operations further comprising presenting the targeted search results to the user in a channel guide interface.

8. The system of claim 6, the operations further comprising searching all channel data to determine other search results, wherein the channel data comprises at least one of channel metadata, channel registration data, channel attributes and channel content.

9. The system of claim 6, the operations further comprising prompting the user to determine whether the user wishes to search channels outside of the targeted channels.

10. The system of claim 8, the operations further comprising presenting the targeted search results and the other search results in a channel guide interface.

11. The system of claim 9, the operations further comprising determining subchannels for the channels associated with the targeted search results.

12. The system of claim 1, the operations further comprising presenting the IP portfolio to the user in an IP portfolio interface.

13. The system of claim 12, the operations further comprising determining for each IP asset in the IP portfolio, a subset of the targeted channels to associate with the respective IP asset.

14. The system of claim 12, the operations further comprising receiving a selection of a first IP asset in the IP portfolio and displaying to the user the subset of targeted channels associated with the IP asset.

15. The system of claim 1, the operations further comprising:

retrieving user profile data from a user database, wherein the user profile data comprises at least one of company information, a company hierarchy, affiliate information, partner information, transaction data, associated buyers, associated sellers, associated inventors, an industry, a technology, a commercialization strategy, business rules, and a commercialization workflow; and

retrieving IP asset data, based on the user profile data, from an IP asset database.

16. The system of claim 15, the operations further comprising filtering the targeted channels based on the user profile data.

17. The system of claim 15, the operations further comprising determining similar users based on a clustering algorithm wherein the clustering algorithm is based on at least one of technology, industry, IP asset type, transaction histories, industry data, company profile data, portfolio analysis and service provider data.

18. The system of claim 17, the operations further comprising determining a fifth plurality of channels based on the similar users and including the fifth plurality of channels in the targeted channels.

19. A computer based method comprising:

determining, by a computer for IP commercialization, an IP portfolio associated with a user;

determining, by the computer and based on the IP portfolio, a first plurality of channels the first plurality associated with the IP portfolio;

analyzing, by the computer, the IP portfolio to determine a plurality of factors associated with the IP portfolio;

determining, by the computer, a community recommendation based on community knowledge and at least one of the user, the IP portfolio or the plurality of factors, wherein the community recommendation comprises a second plurality of channels;

obtaining, by the computer, IP transaction data associated with a user;

determining, by the computer, a third plurality of channels based on the IP transaction data;

determining, by the computer, an industry associated with the user;

determining, by the computer, a fourth plurality of channels based on the industry; and

combining, by the computer, the first plurality of channels, the second plurality of channels, the third plurality of channels and the fourth plurality of channels to create targeted channels for the user.

20. A non-transitory computer-readable storage medium having computer-executable instructions stored thereon that, in response to execution by a computer for IP commercialization, causes the computer perform a operations comprising:

determining, by the computer, an IP portfolio associated with a user;

determining, by the computer and based on the IP portfolio, a first plurality of channels the first plurality associated with the IP portfolio;

analyzing, by the computer, the IP portfolio to determine a plurality of factors associated with the IP portfolio;

determining, by the computer, a community recommendation based on community knowledge and at least one of the user, the IP portfolio or the plurality of factors, wherein the community recommendation comprises a second plurality of channels;

obtaining, by the computer, IP transaction data associated with a user;

determining, by the computer, a third plurality of channels based on the IP transaction data;

determining, by the computer, an industry associated with the user;

determining, by the computer, a fourth plurality of channels based on the industry; and

combining, by the computer, the first plurality of channels, the second plurality of channels, the third plurality of channels and the fourth plurality of channels to create targeted channels for the user.