METHOD OF PROVIDING BRAND PROMOTION VIA MOBILE TERMINAL AND THE SYSTEM THEREOF

• US 20120035993A1
• Filed: 02/26/2010
• Published: 02/09/2012
• Est. Priority Date: 03/09/2009
• Status: Abandoned Application

• Current Assignee: Rajender Kumar Nangia
• Original Assignee: Rajender Kumar Nangia
• Inventors: Nangia, Rajender Kumar
• Application Number:
  US13/138,606
• Publication Number:
  US 20120035993A1
• Time in Patent Office: Days
• US Class Current: 705/14.4
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0241 Advertisements
• CPC Class Codes: H04M 3/42017 Customized ring-back tones
• CPC Class Codes: H04M 3/4878 Advertisement messages

Abstract

A method of providing brand promotion via mobile communication terminal comprising a memory unit for storage of data, a display screen for viewing of images comprising the steps of: receiving advertisement image data from a WAP server; storing the advertisement multimedia contents as well as images and voice data in the memory unit; and outputting the advertisement stored in the memory on a predefined application of the mobile phone.

Claims

1. A method of providing brand promotion via mobile communication terminal comprising a memory unit for storage of data, a display screen for viewing of images comprising the steps of:

configuring a WAP server for sending an installation data to the subscribers mobile after verification of the authenticity of the subscribers;

receiving advertisement image data from a WAP server;

storing the advertisement multimedia contents as well as images and voice data in the memory unit; and

outputting the advertisement stored in the memory on a predefined application of the mobile phone.

2. A method of providing brand promotion via mobile communication terminal as claimed in claim 1, wherein the advertisement is in the form of Caller Ring Back Tone, Customized Caller Tone, Customized Video Caller Tone, Video Ring Back Tone, Video Ring Tone, Ring Tone, Pre-Call Audio Message, Dialler Call, During Call in Conference, Mid Call, Video Message, Wallpaper (Fixed or Sliding), Audio Message, Screen Saver, Scrolling Text, Dialler based IVRS Call, Text Message, Multimedia Messages, 3G14G Video, SMS, MMS, Background music, Hyperlinks, Search Engine, Banner, Mobile Key Pad, Service message LBS (Location Based Service), USSD Message and Voice message as well as Bluetooth and Wi-Fi in a network and the like.

3. A method of providing brand promotion via mobile communication terminal as claimed in claim 1, wherein the storing of the image/voice data is allowed only after the verification of the WAP server as a rightful subscriber.

4. A method of providing brand promotion via mobile communication terminal as claimed in claim 1, wherein the outputting of advertisement is one selected from the application group consisting at least of:

play an audio/video/text advertisement through mobile, play multimedia clip and background music on mobile phones as an advertisement when user commence a call with their mobile terminals and provide a customized advertisement through playing music and sound in background when someone places a phone call.

5. A method of providing brand promotion via mobile communication terminal as claimed in claim 1, wherein the customized advertisement for predetermined time is generated during caller tone without interrupting in user'"'"'s call to enable a caller to listen and watch the customized audio/video advertisement as per his own desire.

6. A method of providing brand promotion via mobile communication terminal as claimed in claim 1, wherein the outputting of advertisement is one selected from the application group consisting at least of:

between conversation of subscribers of CRBT members;

IVRS &

dialler based voice file called by end user;

during conference call;

pre call advertisement in conference call placed by end user;

pre call advertisement in conference call back to end user.

7. A method of providing brand promotion via mobile communication terminal as claimed in claim 1, wherein the WAP server is configured for automatically detecting about any installation/uninstallation of application from subscribers mobile.

8. A method of providing brand promotion via mobile communication terminal as claimed in claim 1, wherein the WAP server further comprises a database for the recordal of the data of clients, data related to the advertisements, updated advertisement status of the subscribers, time of usage of the advertisement of each subscriber and thereby providing advantages designated with respect to the number of the listening and watching of the selected advertisement.

10. A mobile phone configured for processing the method of providing brand promotion as claimed in claim 1.

9. A method of providing brand promotion via mobile communication terminal comprising a memory unit for storage of data, a display screen for viewing of images substantially such as herein described along with the accompanying drawings.