PROVIDING OFFERS BASED ON LOCATIONS WITHIN VIRTUAL ENVIRONMENTS AND/OR THE REAL WORLD
First Claim
1. A system configured to provide incentivized offers to users of a virtual environment, the system comprising:
- one or more processors configured to execute computer program modules, the computer program modules comprising;
an environment module configured to provide a virtual environment to users;
a geo-location module configured to determine information related to the physical locations in the real world of individual users of the virtual environment;
an offer determination module configured to determine offers of goods and/or services that should be presented to individual users based on (i) the physical locations in the real world of the individual users, and (ii) virtual environment criteria representing one or more aspects of the users involvement in the virtual environment; and
an offer transmission module configured to transmit the determined offers to the users.
2 Assignments
0 Petitions
Accused Products
Abstract
Incentivized offers may be provided to users of a virtual environment. More specifically, a virtual environment may be provided to users such that the users participate in the virtual environment by performing one or more actions within the virtual environment. Information may be determined that relates to the physical locations in the real world of individual users of the virtual environment. Offers of goods and/or services may be determined that should be presented to individual users. The offers may be determined based on one or more of the physical locations in the real world of the individual users, virtual environment criteria representing one or more aspects of the users involvement in the virtual environment, and/or other factors. The determined offers may be transmitted to the users.
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Citations
24 Claims
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1. A system configured to provide incentivized offers to users of a virtual environment, the system comprising:
one or more processors configured to execute computer program modules, the computer program modules comprising; an environment module configured to provide a virtual environment to users; a geo-location module configured to determine information related to the physical locations in the real world of individual users of the virtual environment; an offer determination module configured to determine offers of goods and/or services that should be presented to individual users based on (i) the physical locations in the real world of the individual users, and (ii) virtual environment criteria representing one or more aspects of the users involvement in the virtual environment; and an offer transmission module configured to transmit the determined offers to the users. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8)
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9. A computer-implemented method of providing incentivized offers to users of a virtual environment, the method being implemented in a computer system comprising one or more processors configured to execute computer program modules, the method comprising:
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providing a virtual environment to users such that the users participate in the virtual environment by performing one or more actions within the virtual environment; determining information related to the physical locations in the real world of individual users of the virtual environment; determining offers of goods and/or services that should be presented to individual users based on (I) the physical locations in the real world of the individual users, and (ii) virtual environment criteria representing one or more aspects of the users involvement in the virtual environment; and transmitting the determined offers to the users. - View Dependent Claims (10, 11, 12, 13, 14, 15, 16)
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17. A non-transitory, computer-readable, electronic storage medium storing instructions configured to cause one or more processors to perform a method of providing incentivized offers to users of a virtual environment, the method comprising:
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providing a virtual environment to users such that the users participate in the virtual environment by performing one or more actions within the virtual environment; determining information related to the physical locations in the real world of individual users of the virtual environment; determining offers of goods and/or services that should be presented to individual users based on (I) the physical locations in the real world of the individual users, and (ii) virtual environment criteria representing one or more aspects of the users involvement in the virtual environment; and transmitting the determined offers to the users. - View Dependent Claims (18, 19, 20, 21, 22, 23, 24)
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Specification