Method and System for Delivery of Immersive Content Over Communication Networks

• US 20120054811A1
• Filed: 08/25/2010
• Published: 03/01/2012
• Est. Priority Date: 08/25/2010
• Status: Active Grant

• Current Assignee: Ipar LLC
• Original Assignee: Ipar LLC
• Inventors: Spears, Joseph L.
• Granted Patent: US 9,432,746 B2
• Time in Patent Office: Days
• US Class Current: 725/106
• CPC Class Codes: G06F 15/0291 for reading, e.g. e-books constructional details of portable computers G06F1/1613
• CPC Class Codes: H04N 21/237 Communication with additional data server
• CPC Class Codes: H04N 21/4316 for displaying supplemental content in a region of the screen, e.g. an advertisement in a separate window
• CPC Class Codes: H04N 21/4622 Retrieving content or additional data from different sources, e.g. from a broadcast channel and the Internet web site content organization and management for information retrieval from the Internet G06F16/958; transmission by internet of broadcast information H04H60/82; stock exchange data over packet-switching network H04L12/1804; push services including data channel over packet-switching network H04L12/1859
• CPC Class Codes: H04N 21/4722 for requesting additional data associated with the content
• CPC Class Codes: H04N 21/4758 for providing answers, e.g. voting
• CPC Class Codes: H04N 21/4786 e-mailing message switching systems, e.g. electronic mail systems H04L51/00
• CPC Class Codes: H04N 21/4788 communicating with other users, e.g. chatting arrangements for providing for computer conferences, e.g. chat rooms, to substation in data switching networks H04L12/1813; distributed application using peer-to-peer [P2P] networks H04L67/104
• CPC Class Codes: H04N 21/6106 specially adapted to the downstream path of the transmission network
• CPC Class Codes: H04N 21/6137 involving transmission via a telephone network, e.g. POTS
• CPC Class Codes: H04N 21/854 Content authoring
• CPC Class Codes: H04N 21/8541 involving branching, e.g. to different story endings
• CPC Class Codes: H04N 21/858 Linking data to content, e.g. by linking an URL to a video object, by creating a hotspot

Abstract

Computer-implemented systems and methods of providing content to a user via communications between a content provider and a user over a plurality of disparate communication channels are provided. Content is provided to a user via a first transmission channel for presentation. Metadata associated with the content identifies a content event trigger at a point in the content. The content is displayed using a first presentation system. When the content event trigger is reached, supplemental content is provided to the user via a second transmission channel. The supplemental content is provided to the user during continued presentation of the content, and the supplemental content is provided to the user using a content providing system that is wholly separate from the first presentation system.

Claims

1. A computer-implemented method of providing content to a user via communications between a content provider and the user over a plurality of disparate transmission channels, comprising:

providing content to the user via a first transmission channel in the plurality of disparate transmission channels for presentation, wherein metadata associated with the content identifies a content event trigger at a point in the content, wherein the content is displayed using a first presentation system;

when the content event trigger is reached, providing supplemental content to the user via a second transmission channel in the plurality of disparate transmission channels, wherein the supplemental content is provided to the user during continued presentation of the content via the first transmission channel, wherein the supplemental content is provided to the user using a content providing system that is wholly separate from the first presentation system.

2. The method of claim 1, wherein a receiving system that is wholly separate from the first presentation system is configured to receive a response from the user;

wherein, when a response is received from the user, the response from the user triggers a transformation of the content wherein the transformation includes content associated with a first predetermined path in a plurality of predetermined paths, wherein the first predetermined path is automatically selected based on the response received from the user and is provided via the first transmission channel and presented using the first presentation system.

3. The method of claim 2, wherein, when no response is received from the user, the content that is provided via the first transmission channel and displayed using the first presentation system includes content associated with a second predetermined path in the plurality of predetermined paths that is designated for incorporation when no response is received from the user.

4. The method of claim 2, wherein the content providing system and the response receiving system are the same system.

5. The method of claim 2, wherein the content providing system and the response receiving system are one or more telephone systems.

6. The method of claim 2, wherein the content providing system or the response receiving system comprise a text messaging system.

7. The method of claim 2, wherein

the supplemental content is provided to the user via telephone, text message, or electronic-mail, and

the response from the user is received via telephone, text message, or electronic-mail.

8. The method of claim 2, wherein

the response is received via telephone;

and

telephone key presses are utilized to select the first predetermined path.

9. The method of claim 2, wherein

the response is received via telephone;

and

voice recognition software is utilized to select the first predetermined path.

10. The method of claim 2, wherein the response is received via text message or electronic-mail.

11. The method of claim 2, wherein

the response from the user is compared to the supplemental content provided to the user;

and

the first predetermined path is selected when the comparison between the response from the user and the supplemental content provided to the user indicates a match.

12. The method of claim 11, wherein

the content includes display of a telephone number;

and

a match is indicated when the user forwards the supplemental content provided to the user to the telephone number included in the content.

13. The method of claim 2, wherein the first predetermined path is selected based on a determination that the response from the user is not related to the content.

14. The method of claim 2, wherein the response from the user is incorporated into the content that is provided via the first transmission channel and displayed using the first display system.

15. The method of claim 14, wherein

the response is received via telephone;

voice recognition software is utilized to select the first predetermined path; and

the incorporating the response from the user into the content includes incorporating a recording of audio of the response received via telephone into the content.

16. The method of claim 14, wherein

the response is received via text message or electronic-mail;

and

the incorporating the response from the user into the content includes incorporating a display of text from the text message or electronic-mail into the content.

17. The method of claim 1, wherein the content that is provided via the first transmission channel and displayed using the first display system is video content.

18. The method of claim 1, wherein the content that is provided via the first transmission channel and displayed using the first display system is audio content.

19. The method of claim 1, wherein the content that is provided via the first transmission channel and displayed using the first display system is text content.

20. A computer-implemented method of providing content to a user via communications between a content provider and a user over a plurality of disparate transmission channels, comprising:

providing content to the user via a first transmission channel in the plurality of disparate transmission channels for presentation, wherein the content is displayed using a first presentation system;

receiving a communication from the user using a receiving system that is wholly separate from the first display system;

transforming the content that is provided via the first transmission channel and displayed using the first display system wherein the transformation is unique to the user and includes a first predetermined path in a plurality of predetermined paths, wherein the first predetermined path is selected based on the communication from the user.

21. The method of claim 20, wherein

the transformation of content incorporates the communication from the user and includes content associated with a predetermined path in the plurality of predetermined paths, and

the first predetermined path is selected based on the communication from the user.

22. The method of claim 20, wherein

the content includes presentation of a telephone number;

and

the communication is received from the user based on the user dialing the presented telephone number.

23. The method of claim 20, wherein

the content includes presentation of an email address;

and

the communication is received from the user based on the sending a message to the presented email address.

24. The method of claim 20, wherein

the content includes presentation of an instant message address;

and

the communication is received from the user based on the sending a message to the presented instant message address.

25. The method of claim 20, wherein

the content includes presentation of a social network address;

and

the communication is received from the user based on the sending a message to the presented social network address.

26. The method of claim 21, wherein

the communication from the user is received via telephone;

and

the incorporating the communication from the user into the content includes incorporating a recording of audio of the communication from the user via telephone into the content.

27. The method of claim 20, wherein

the communication from the user is received via telephone;

voice recognition software is utilized to select the first predetermined path.

28. The method of claim 20, wherein

the communication from the user is received via telephone;

and

telephone key presses are utilized to select the first predetermined path.

29. The method of claim 21, wherein

the communication from the user is received via text message or electronic-mail;

and

the incorporating the communication from the user into the content includes incorporating a display of text from the text message or electronic-mail into the content.

30. The method of claim 20, wherein the communication from the user is received via text message or electronic-mail

31. The method of claim 20, wherein the first predetermined path is selected based on a determination that the response from the user is irrelevant to the content.

32. The method of claim 20, wherein the content that is provided via the first transmission channel and displayed using the first display system is video content.

33. The method of claim 20, wherein the content that is provided via the first transmission channel and displayed using the first display system is audio content.

34. The method of claim 20, wherein the content that is provided via the first transmission channel and displayed using the first display system is text content.

35. A computer-implemented system of providing content to a user via communications between a content provider and a user over a plurality of disparate transmission channels, comprising:

one or more processors;

a computer-readable memory encoded with instructions for the one or more processors to execute steps that include;

providing content to the user via a first transmission channel in the plurality of disparate transmission channels for presentation, wherein metadata associated with the content identifies a content event trigger at a point in the content, wherein the content is displayed using a first presentation system;

when the content event trigger is reached, providing supplemental content to the user via a second transmission channel in the plurality of disparate transmission channels, wherein the supplemental content is provided to the user during continued presentation of the content via the first transmission channel, wherein the supplemental content is provided to the user using a content providing system that is wholly separate from the first presentation system.

36. The system of claim 35, wherein a receiving system that is wholly separate from the first presentation system is configured to receive a response from the user;

wherein, when a response is received from the user, the response from the user triggers a transformation of the content wherein the transformation includes content associated with a first predetermined path in a plurality of predetermined paths, wherein the first predetermined path is automatically selected based on the response from the user and is provided via the first transmission channel and presented using the first presentation system.

37. The system of claim 36, wherein, when no response is received from the user, the content that is provided via the first transmission channel and displayed using the first presentation system includes content associated with a second predetermined path in the plurality of predetermined paths designated for incorporation when no response is received from the user.

38. The system of claim 36, wherein the content providing system and the response receiving system are the same system.

39. The system of claim 36, wherein the content providing system and the response receiving system are one or more telephone systems.

40. The system of claim 36, wherein the content providing system or the response receiving system comprise a text messaging system.

41. The system of claim 36, wherein

the supplemental content is provided to the user via telephone, text message, or electronic-mail;

and

the response from the user is received via telephone, text message, or electronic-mail.

42. The system of claim 36, wherein

the response is received via telephone;

and

telephone key presses are utilized to select the first predetermined path.

43. The system of claim 36, wherein

the response is received via telephone;

and

voice recognition software is utilized to select the first predetermined path.

44. The system of claim 36, wherein the response is received via text message or electronic-mail.

45. The system of claim 36, wherein

the response from the user is compared to the supplemental content provided to the user;

and

the first predetermined path is selected when the comparison between the response from the user and the supplemental content provided to the user indicates a match.

46. The system of claim 45, wherein

the content includes display of a telephone number;

and

a match is indicated when the user forwards the supplemental content provided to the user to the telephone number included in the content.

47. The system of claim 36, wherein the first predetermined path is selected based on a determination that the response from the user is irrelevant to the content.

48. The system of claim 36, wherein the response from the user is incorporated into the content that is provided via the first transmission channel and displayed using the first display system.

49. The system of claim 48, wherein

the response is received via telephone;

and

voice recognition software is utilized to select the first predetermined path, wherein incorporating the response from the user into the content includes incorporating a recording of audio of the response received via telephone into the content.

50. The system of claim 48, wherein

the response is received via text message or electronic-mail;

and

the incorporating the response from the user into the content includes incorporating a display of text from the text message or electronic-mail into the content.

51. The system of claim 35, wherein the content that is provided via the first transmission channel and displayed using the first display system is video content.

52. The system of claim 35, wherein the content that is provided via the first transmission channel and displayed using the first display system is audio content.

53. The system of claim 35, wherein the content that is provided via the first transmission channel and displayed using the first display system is text content.

54. A computer-implemented system for providing content to a user via communications between a content provider and a user over a plurality of disparate transmission channels, comprising:

one or more processors;

a computer-readable memory encoded with instructions for commanding the one or more processors to execute steps that include;

providing content to a user via a first transmission channel in the plurality of disparate transmission channels for presentation, wherein the content is displayed using a first presentation system;

receiving a communication from the user using a receiving system that is wholly separate from the first display system; and

transforming the content that is provided via the first transmission channel and displayed using the first display system wherein the transformation is unique to the user and includes a first predetermined path in a plurality of predetermined paths, wherein the first predetermined path is selected based on the communication from the user.

55. The system of claim 54, wherein

the transformation of content incorporates the communication from the user and includes content associated with a second predetermined path in the plurality of predetermined paths, and

the second predetermined path is selected based on the communication from the user.

56. The system of claim 54, wherein

the content includes presentation of a telephone number;

and

the communication is received from the user based on the user dialing the presented telephone number.

57. The system of claim 54, wherein

the content includes presentation of an email address;

and

the communication is received from the user based on the sending a message to the presented email address.

58. The system of claim 54, wherein

the content includes presentation of an instant message address;

and

the communication is received from the user based on the sending a message to the presented instant message address.

59. The system of claim 54, wherein

the content includes presentation of a social network address;

and

the communication is received from the user based on the sending a message to the presented social network address.

60. The system of claim 55, wherein

the communication from the user is received via telephone;

and

the incorporating the communication from the user into the content includes incorporating a recording of audio of the communication from the user via telephone into the content.

61. The system of claim 54, wherein

the communication from the user is received via telephone;

and

voice recognition software is utilized to select the first predetermined path.

62. The system of claim 54, wherein

the communication from the user is received via telephone;

and

telephone key presses are utilized to select the first predetermined path.

63. The system of claim 55, wherein

the communication from the user is received via text message or electronic-mail;

and

the incorporating the communication from the user into the content includes incorporating a display of text from the text message or electronic-mail into the content.

64. The system of claim 54, wherein the communication from the user is received via text message or electronic-mail

65. The system of claim 54, wherein the first predetermined path is selected based on a determination that the response from the user is not related to the content.

66. The system of claim 54, wherein the content that is provided via the first transmission channel and displayed using the first display system is video content.

67. The system of claim 54, wherein the content that is provided via the first transmission channel and displayed using the first display system is audio content.

68. The system of claim 54, wherein the content that is provided via the first transmission channel and displayed using the first display system is text content.

69. A computer-readable memory encoded with instructions for commanding a data processor to execute a method, said method comprising:

providing content to a user via a first transmission channel for presentation, wherein metadata associated with the content identifies a content event trigger at a point in the content, wherein the content is displayed using a first presentation system;

when the content event trigger is reached, providing supplemental content to the user via a second transmission channel, wherein the supplemental content is provided to the user during continued presentation of the content via the first communication channel, wherein the supplemental content is provided to the user using a content providing system that is wholly separate from the first presentation system.