AUTOMOBILE SALES TRAINING AND PROMOTION SYSTEM
First Claim
1. A method of promoting the sales of automobiles, comprising:
- (a) displaying menu options to a customer on a portable user interface;
(b) permitting the customer to selectively play one or more walkaround instruction files so that the customer may engage in one or more guided walkaround examinations of vehicles without the presence of a salesperson;
(c) displaying a menu option to send a wireless signal requesting salesperson assistance by face-to-face interaction of a salesperson with the customer when selected from the menu options displayed to the customer; and
(d) displaying a menu option to send a wireless signal requesting a test drive when selected form the menu options displayed to the customer.
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Accused Products
Abstract
The sales of automobiles are promoted by providing to a customer a portable media player including a user interface permitting the customer to selectively play one or more walkaround instruction files so that the customer may engage in one or more guided walkaround examinations of vehicles without the presence of a salesperson. The user interface further permits the customer to send a wireless signal requesting salesperson assistance. In response to such a signal, the salesperson engages in face-to-face interaction with the customer. The training of sales personnel may be enhanced by the same or similar portable media player as is provided to the customer, allowing the sales personnel to selectively play one or more sales training files. The media player may signal a base computer of the completion of selected training files, allowing automobile dealership management to track sales training.
18 Citations
29 Claims
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1. A method of promoting the sales of automobiles, comprising:
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(a) displaying menu options to a customer on a portable user interface; (b) permitting the customer to selectively play one or more walkaround instruction files so that the customer may engage in one or more guided walkaround examinations of vehicles without the presence of a salesperson;
(c) displaying a menu option to send a wireless signal requesting salesperson assistance by face-to-face interaction of a salesperson with the customer when selected from the menu options displayed to the customer; and(d) displaying a menu option to send a wireless signal requesting a test drive when selected form the menu options displayed to the customer. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12)
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14. A system for promoting sales of automobiles, comprising:
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a base computer having a wireless communication capability; and a plurality of portable media players, each portable media player having a wireless communication capability and including a user interface including; a plurality of selectable inputs each corresponding to a walkaround instruction file for an identified model of automobile, so that a customer may select playback of one or more of the walkaround instruction files; a first selectable input for sending a wireless signal to the base computer to request salesperson assistance; and a second selectable input for sending a wireless signal to the base computer to request a test drive of the identified model of automobile - View Dependent Claims (13, 15, 16, 17, 18, 19, 20, 21, 22, 23, 24, 25, 26)
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27. A method for training automobile sales personnel, comprising:
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(a) prompting the sales personnel to sign into a base computer; (b) displaying menu options to the sales personnel on a portable user interface assigned to the sales personnel by the base computer; (c) permitting the sales personnel to selectively play one or more walkaround instruction files so that the sales personnel may engage in one or more guided walkaround examinations of vehicles; (d) sending a signal to the base computer when sales training on a particular vehicle is completed by viewing one or more of the walkaround instruction files; and (e) logging the competed sales training into the base computer. - View Dependent Claims (28, 29)
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Specification