Advertisement Delivery System Based on Electronic Coupon
First Claim
1. A method of delivering advertisements from an electronic terminal to a mobile communication device carried by a user comprising:
- connecting the mobile device and the electronic terminal through a communication means;
transmitting an electronic coupon including at least one advertising message from the terminal to the mobile communication device;
displaying the electronic coupon with the advertising message;
receiving the user'"'"'s selection of the displayed advertising message; and
displaying next level of details of the advertising message.
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Accused Products
Abstract
A method of delivering advertisements to a user of mobile communication device is disclosed. An electronic coupon is transmitted from an electronic terminal to a mobile device carried by a user. The electronic coupon may include an advertising message. The received coupon may be displayed on a screen of the mobile device as an icon. The received coupons may be organized in a hierarchical manner. The user may select the icon to display an image of the coupon including the advertising message. The user may further select the advertising message for more details. In accordance with one implementation, the coupon value may be increased if the advertising message is viewed by the user. In accordance with another implementation, a new coupon may be delivered to the mobile device.
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Citations
20 Claims
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1. A method of delivering advertisements from an electronic terminal to a mobile communication device carried by a user comprising:
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connecting the mobile device and the electronic terminal through a communication means; transmitting an electronic coupon including at least one advertising message from the terminal to the mobile communication device; displaying the electronic coupon with the advertising message; receiving the user'"'"'s selection of the displayed advertising message; and displaying next level of details of the advertising message. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10)
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11. An advertisement delivery system comprising:
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an electronic terminal; a mobile communication device; a communication means between the terminal and the mobile communication device; and an electronic coupon, including at least one advertising message, transmittable between the terminal and the mobile communication device through the communication means, wherein said electronic coupon may be displayed as an icon on a display screen of the mobile device, wherein the electronic coupon may be displayed upon the user'"'"'s selection of the icon, wherein next level of details of the message may be displayed upon the user'"'"'s selection of the message. - View Dependent Claims (12, 13, 14, 15, 16)
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- 17. An electronic coupon comprising a displayable image on a mobile communication device, wherein the image further comprising a displayed advertising message, wherein the next level of details of the advertising message may be displayed upon a user'"'"'s selection of the displayed message, wherein the advertising message may be replaceable through a communication network.
Specification