INTELLIGENT ELECTRONIC INFORMATION DEPLOYMENT

• US 20120066071A1
• Filed: 05/12/2011
• Published: 03/15/2012
• Est. Priority Date: 08/05/2010
• Status: Abandoned Application

• Current Assignee: Daniel L. Hodges, Scott W. Thomas
• Original Assignee: Daniel L. Hodges, Scott W. Thomas
• Inventors: THOMAS, Scott W., HODGES, Daniel L.
• Application Number:
  US13/106,684
• Publication Number:
  US 20120066071A1
• Time in Patent Office: Days
• US Class Current: 705/14.66
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0269 based on user profile or attribute

Abstract

An intelligent content deployment system (ICDS) is described that enables content filtering and delivery based on a variety of factors, known or assumed, about one or more targeted subscribers (“Members”) of a content delivery network (“Network”) and delivers targeted information and content to distribution points in the vicinity of the members. The ICDS comprises an infrastructure for the collection and communication of member information or data, the processing of the information, and the intelligent delivery of content targeted to particular members and/or groups of members based on the collected member information. The ICDS infrastructure of an embodiment includes one or more of satellite-based, web-based, cellular-based electric/satellite linked and driven communication or network infrastructure for the collection of member information and the distribution of the targeted information to the members. The members receive the targeted information in their current setting, regardless of whether they are mobile or stationary.

Claims

1. A method for targeted electronic information deployment comprising:

collecting information of at least one user, the information including personal data and information of a current environment;

processing the collected information to identify content relevant to an experience of the at least one user;

delivering the content to the one or more dynamic display media, wherein an advertising entity controls the one or more display media, wherein the advertising entity delivers the content to the one or more display media in the current environment; and

measuring a response by the at least one user to the content and using the response to update the collected information.

2. The method of claim 1, wherein the at least one user comprises at least one of an individual, a group, a regional consumer and a global consumer.

3. The method of claim 1, the collecting further comprising at least one of receiving and retrieving the information from input sources.

4. The method of claim 3, wherein the receiving occurs in near real time.

5. The method of claim 3, wherein the at least one of the receiving and retrieving occurs in near real time.

6. The method of claim 3, wherein the at least one of the receiving and retrieving further comprises the at least one user providing access to the input sources.

7. The method of claim 3, wherein the input sources include one or more of cellular phones, personal digital assistants (PDAs), and SIM cards.

8. The method of claim 3, wherein the input sources include a registration website.

9. The method of claim 3, wherein the input sources include a profile website.

10. The method of claim 3, wherein the input sources include one or more of cable, satellite and fiber optic receivers.

11. The method of claim 3, wherein the input sources include one or more of airline and travel websites.

12. The method of claim 3, wherein the input sources include one or more of airline and travel accounts.

13. The method of claim 3, wherein the input sources include financial institutions.

14. The method of claim 3, wherein the input sources include business entities.

15. The method of claim 3, wherein the input sources include government entities.

16. The method of claim 3, wherein the input sources include one or more of stationary and non-stationary implantable devices of organic materials.

17. The method of claim 3, wherein the input sources include one or more of stationary and non-stationary implantable devices of non-organic materials.

18. The method of claim 17, wherein the non-organic materials include one or more of footwear, articles of clothing, personal transport devices, wheelchairs, scooters, vehicles, automobiles, airplanes, homes and buildings.

19. The method of claim 3, wherein the input sources include cellular technology platforms, network technology platforms and satellite-based platforms.

20. The method of claim 19, wherein the satellite-based platforms include atmospheric based refractory network systems.

21. The method of claim 3, wherein the input sources include one or more of automated transaction machines.

22. The method of claim 21, wherein the automated transaction machines include one or more of monetary and mass data exchange devices.

23. The method of claim 3, wherein the input sources include at least one of the cash and credit purchasing history of the at least one user.

24. The method of claim 1, the processing further comprising filtering the information, wherein the filtering includes identifying a portion of at least one of the collected information and the content relating to one or more factors, the one or more factors comprising a magnitude of a presence of the at least one user at a location.

25. The method of claim 24, the filtering further comprising using a combination of the collected information and the content to weight the one or more factors.

26. The method of claim 25, the filtering further comprising using at least one of the combination and the weighting to schedule the content for delivery according to a priority.

27. The method of claim 1, the processing further comprising using the collected information to predict behavior of the at least one user.

28. The method of claim 1, the processing further comprising selecting one or more locations for delivery of the content.

29. The method of claim 28, wherein the one or more locations are stationary.

30. The method of claim 28, wherein the one or more locations are non-stationary.

31. The method of claim 28, wherein the one or more locations comprise pedestrian crossroads including Piccadilly Circle, London, Times Square, Grand Central Station NY, N.Y., Red Square, Moscow, Russia, and Venice Beach, Calif.

32. The method of claim 31, wherein the pedestrian crossroads comprise media kiosks located at one or more of an airport, café

, shopping center, subway and pharmacy.

33. The method of claim 28, wherein the one or more locations comprise the one or more display media.

34. The method of claim 33, wherein the one or more display media comprise at least one electronic display device.

35. The method of claim 34, wherein the at least one electronic display device is located in or on vehicles including automobiles, airplanes, trains, boats, and shopping carts.

36. The method of claim 35, wherein the at least one electronic display device comprises electronic billboards.

37. The method of claim 35, wherein the at least one electronic display device includes slot machines.

38. The method of claim 35, wherein the at least one electronic display device includes automatic transaction machines.

39. The method of claim 28, the selecting further comprising determining a time of the delivery.

40. The method of claim 24, wherein the one or more factors comprises location, rate, speed and time of the at least one user.

41. The method of claim 40, wherein the time of the at least one user comprises at least one of time of day, day of week, month of year and season.

42. The method of claim 24, wherein the one or more factors comprises expressed or implied interests of the at least one user.

43. The method of claim 24, wherein the one or more factors comprises known or assumed travel itineraries.

44. The method of claim 24, wherein the one or more factors comprises one or more languages of the at least one user.

45. The method of claim 24, wherein the one or more factors comprises international, religious and personal holidays.

46. The method of claim 45, wherein the personal holidays comprise at least one of birthdays and anniversaries.

47. The method of claim 24, wherein the one or more factors comprises at least one of demographic and population data in a geographic area.

48. The method of claim 24, wherein the one or more factors comprises emergency conditions including traffic accidents, weather situations and terrorist attacks.

49. A system for delivering media content to target recipients, the system comprising:

a collecting component aggregating individual data of one or more users;

a receiving component receiving data of an environment of the one or more users;

a filtering component evaluating the environmental data and the individual data to identify content relevant to an experience of the one or more users, the experience comprising the environmental data and the individual data;

a communications component transmitting the relevant content to one or more dynamic display media, wherein an advertising entity controls the one or more display media, wherein the advertising entity delivers the content to the display media in at least one of the environments, and collecting a response to the content, wherein the filtering component iteratively uses information of the response during the evaluating.

50. The system of claim 49, wherein the one or more users comprises at least one of an individual, a group, a regional consumer and a global consumer.

51. The system of claim 49, the aggregating and receiving further comprising at least one of receiving and retrieving the information from input sources.

52. The system of claim 51, wherein the receiving occurs in near real time.

53. The system of claim 51, wherein the at least one of receiving and retrieving occurs in near real time.

54. The system of claim 51, wherein the at least one of receiving and retrieving further comprises the one or more users providing access to the input sources.

55. The system of claim 51, wherein the input sources include one or more of cellular phones, personal digital assistants (PDAs), and SIM cards.

56. The system of claim 51, wherein the input sources include a registration website.

57. The system of claim 51, wherein the input sources include a profile website.

58. The system of claim 51, wherein the input sources include one or more of cable, satellite and fiber optic receivers.

59. The system of claim 51, wherein the input sources include one or more of airline and travel websites.

60. The system of claim 51, wherein the input sources include one or more of airline and travel accounts.

61. The system of claim 51, wherein the input sources include financial institutions.

62. The system of claim 51, wherein the input sources include business entities.

63. The system of claim 51, wherein the input sources include government entities.

64. The system of claim 51, wherein the input sources include one or more of stationary and non-stationary implantable devices of organic materials.

65. The system of claim 51, wherein the input sources include one or more of stationary and non-stationary implantable devices of non-organic materials.

66. The system of claim 65, wherein the non-organic materials include one or more of footwear, articles of clothing, personal transport devices, wheelchairs, scooters, vehicles, automobiles, airplanes, homes and buildings.

67. The system of claim 51, wherein the input sources include cellular technology platforms, network technology platforms and satellite-based platforms.

68. The system of claim 67, wherein the satellite-based platforms include atmospheric based refractory network systems.

69. The system of claim 51, wherein the input sources include one or more of automated transaction machines.

70. The system of claim 69, wherein the automated transaction machines include one or more of monetary and mass data exchange devices.

71. The system of claim 51 wherein the input sources include at least one of the cash and credit purchasing history of the one or more users.

72. The system of claim 49, the evaluating further comprising identifying a portion of at least one of the individual data, the environmental data and the content relating to one or more factors, the one or more factors comprising a magnitude of a presence of the one or more users at a location.

73. The system of claim 72, the identifying further comprising using a combination of the individual data, the environmental data and the content to weight the one or more factors.

74. The system of claim 73, the identifying further comprising using at least one of the combination and the weighting to schedule the content for delivery according to a priority.

75. The system of claim 49, the evaluating further comprising using the collected information to predict behavior of the one or more users.

76. The system of claim 49, the evaluating further comprising selecting one or more locations for delivery of the content.

77. The system of claim 76, wherein the one or more locations are stationary.

78. The system of claim 76, wherein the one or more locations are non-stationary.

79. The system of claim 76, wherein the one or more locations comprise pedestrian crossroads including Piccadilly Circle, London, Times Square, Grand Central Station NY, N.Y., Red Square, Moscow, Russia, and Venice Beach, Calif.

80. The system of claim 79, wherein the pedestrian crossroads comprise media kiosks located at one or more of an airport, café

, shopping center, subway and pharmacy.

81. The system of claim 76, wherein the one or more locations comprise the one or more display media.

82. The system of claim 81, wherein the one or more display media comprise at least one electronic display device.

83. The system of claim 82, wherein the at least one electronic display device is located in or on vehicles including automobiles, airplanes, trains, boats, and shopping carts.

84. The system of claim 82, wherein the at least one electronic display device comprises electronic billboards.

85. The system of claim 82, wherein the at least one electronic display device includes slot machines.

86. The system of claim 82, wherein the at least one electronic display device includes automatic transaction machines.

87. The system of claim 76, the selecting further comprising determining a time of the delivery.

88. The system of claim 72, wherein the one or more factors comprises location, rate, speed and time of one or more users.

89. The system of claim 88, wherein the time of the one or more users comprises at least one of time of day, day of week, month of year and season.

90. The system of claim 72, wherein the one or more factors comprises expressed or implied interests of the one or more users.

91. The system of claim 72, wherein the one or more factors comprises known or assumed travel itineraries.

92. The system of claim 72, wherein the one or more factors comprises one or more languages of the one or more users.

93. The system of claim 72, wherein the one or more factors comprises international, religious and personal holidays.

94. The system of claim 93, wherein the personal holidays comprise at least one of birthdays and anniversaries.

95. The system of claim 72, wherein the one or more factors comprises at least one of demographic and population data in a geographic area.

96. The system of claim 72, wherein the one or more factors comprises emergency conditions including traffic accidents, weather situations and terrorist attacks.