SYSTEM AND METHOD FOR CONSUMER-CONTROLLED RICH PRIVACY

• US 20120066084A1
• Filed: 09/06/2011
• Published: 03/15/2012
• Est. Priority Date: 05/10/2010
• Status: Abandoned Application

• Current Assignee: Nahu BVBA
• Original Assignee: Nahu BVBA
• Inventors: Sneyders, Dave
• Application Number:
  US13/226,265
• Publication Number:
  US 20120066084A1
• Time in Patent Office: Days
• US Class Current: 705/26.1
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0241 Advertisements
• CPC Class Codes: G06Q 30/0277 Online advertisement
• CPC Class Codes: G06Q 30/06 Buying, selling or leasing transactions
• CPC Class Codes: G06Q 30/0601 Electronic shopping [e-shopping]
• CPC Class Codes: H04L 63/0407 wherein the identity of one or more communicating identities is hidden cryptographic mechanisms or cryptographic arrangements for anonymous credentials or for identity based cryptographic systems H04L9/00

Abstract

An e-commerce system, comprising a portal server executing on a digital computer and coupled to a digital packet network, an analysis software module executing on the server system or executing on another digital computer and adapted to communicate with the server across the digital packet network, and a transformation software module, wherein the portal server is adapted to receive information from a user via the digital packet network, the information including at least a plurality of data elements pertaining to products owned, used, or sought by the user, further wherein the received information is made available to the analysis software, and the analysis software computes a detailed consumer profile for the user based at least in part on the received information provided to the analysis software, and wherein the transformation module converts the detailed consumer profile into an abstract anonymous profile.

Claims

1. An e-commerce system, comprising:

a portal server executing on a digital computer and coupled to a digital packet network;

an analysis software module executing on the server system or executing on another digital computer and adapted to communicate with the server across the digital packet network; and

a transformation software module;

wherein the portal server is adapted to receive information from a user via the digital packet network, the information including at least a plurality of data elements pertaining to products owned, used, or sought by the user;

further wherein the received information is made available to the analysis software, and the analysis software computes a detailed consumer profile for the user based at least in part on the received information provided to the analysis software;

and wherein the transformation module converts the detailed consumer profile into an abstract anonymous profile.

2. The system of claim 1, further comprising a query API software module, wherein, on request of a search query from a third-party software system or website the query API software module selects a plurality of abstract anonymous profiles created by the transformation software module, the plurality of abstract anonymous profiles satisfying at least a constraint contained in the search query.

3. The system of claim 1, further comprising a security server coupled to the portal server or operating as a software module within the portal server, wherein the security server carries out an authentication process to confirm an identity of a user before receiving information from the user.

4. The system of claim 2, in which the digital packet network is the Internet.

5. The system of claim 2, further comprising a security server coupled to the portal server or operating as a software module within the portal server, wherein the security server carries out an authentication process to confirm an identity of a user before receiving information from the user.

6. The system of claim 5, wherein the authentication process carried out by the security server maintains anonymity of a first user being identified while providing confirmation to a second user that the first user is known, and provides information pertaining to the first user to the second user based on an abstract anonymous profile of the first user.

7. A method for enabling consumer-directed rich privacy profiles, the method comprising the steps of:

(a) receiving information pertaining to a consumer;

(b) composing a detailed consumer profile based at least in part on the received information;

(c) determining a maturity score for the consumer; and

(d) transforming the consumer profile into an abstract anonymous profile.

8. The method of claim 7, further comprising the steps of:

(e) receiving a request via a query API software module from a third-party software system or website, the request comprising at least search criteria;

(f) applying the search criteria to a collection of abstract anonymous profiles; and

(g) returning a prioritized list of unique identifiers corresponding to a set of consumers satisfying at least a constraint within the search criteria.