SYSTEMS, DEVICES, AND METHODS OF SUBSIDIZING THE COST OF ELECTRONIC DEVICES BY ALLOWING THE DEVICE MANUFACTURER TO CONTROL DIGITAL ADVERTISING ON THE DEVICE
First Claim
1. A method for reducing a price of an electronic device by allowing a device manufacturer to control digital advertising on the electronic device, the method further comprising:
- presenting content on a display, the content having an embedded commercial;
detecting the embedded commercial with a screening engine and a screening circuit;
providing the screening engine and screening circuit with device advertisement (AD) content by the AD content engine;
replacing the embedded commercial with the device AD content by the screening engine and screening circuit.
1 Assignment
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Accused Products
Abstract
Systems, methods and devices for reducing a price of an electronic device by allowing a device manufacturer to control digital advertising on the electronic device are disclosed. Such systems, methods, and devices may include presenting content on a display, the content having an embedded commercial. Further, embodiments may include detecting the embedded commercial with a screening engine and a screening circuit and providing the screening engine and screening circuit with device advertisement (AD) content by the AD content engine. Additional embodiments may include replacing the embedded commercial with the device AD content by the screening engine and screening circuit. Moreover, selecting the device AD is based on user information by the AD content engine as well as tracking the viewing of the AD content by a tracking module.
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Citations
20 Claims
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1. A method for reducing a price of an electronic device by allowing a device manufacturer to control digital advertising on the electronic device, the method further comprising:
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presenting content on a display, the content having an embedded commercial; detecting the embedded commercial with a screening engine and a screening circuit; providing the screening engine and screening circuit with device advertisement (AD) content by the AD content engine; replacing the embedded commercial with the device AD content by the screening engine and screening circuit. - View Dependent Claims (2, 3, 4, 5, 6, 7)
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8. A system for reducing a price of an electronic device by allowing a device manufacturer to control digital advertising on the electronic device, the system further comprising:
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one or more processors; one or more storage devices coupled to the one or more processors; one or more communication interfaces coupled to the one or more processors'"'"' a content player that provides content with an embedded commercial'"'"' a display module that presents the content with the embedded commercial; a screening circuit and a screening engine implemented by the one or more processors, the screening circuit and the screening engine detecting the embedded commercial with the content; an AD content engine that provides device AD content to the screening engine wherein the screening engine and the screening circuit replaces the embedded commercial with the device AD content. - View Dependent Claims (9, 10, 11, 12, 13, 14)
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15. An apparatus for reducing a price of an electronic device by allowing a device manufacturer to control digital advertising on the electronic device, the apparatus further comprising:
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one or more processors; one or more storage devices coupled to the one or more processors; one or more communication interfaces coupled to the one or more processors'"'"' a screening circuit and a screening engine implemented by the one or more processors, the screening circuit and the screening engine receive content and detect an embedded commercial within the content; an AD content engine that provides device AD content to the screening engine wherein the screening engine and the screening circuit replaces the embedded commercial with the device AD content. - View Dependent Claims (16, 17, 18, 19, 20)
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Specification