DELIVERING CUSTOMIZED CONTENT TO MOBILE DEVICES

• US 20120079369A1
• Filed: 12/01/2011
• Published: 03/29/2012
• Est. Priority Date: 12/18/2000
• Status: Active Grant

• Current Assignee: ACK Ventures Holdings LLC
• Original Assignee: ACK Ventures Holdings LLC
• Inventors: HARRIS, Michelle, JETHANAMEST, Dan, LEROUX, Thomas, TRIPP, Corey, DELUCIA, Peter, HSU, Lin, BOYLE, Lee, LIU, Dan, YI, George, KATSANIS, Rocio, KARGMAN, Harry, HERBST, Evan
• Granted Patent: US 8,938,724 B2
• Time in Patent Office: Days
• US Class Current: 715/239
• CPC Class Codes: G06F 16/9577 Optimising the visualization of content, e.g. distillation of HTML documents
• CPC Class Codes: H04L 67/01 Protocols
• CPC Class Codes: H04L 67/02 based on web technology, e.g. hypertext transfer protocol [HTTP]
• CPC Class Codes: H04L 67/04 specially adapted for terminals or networks with limited capabilities; specially adapted for terminal portability
• CPC Class Codes: H04L 67/10 in which an application is distributed across nodes in the network software deployment G06F8/60; multiprogramming arrangements G06F9/46
• CPC Class Codes: H04L 67/2895 Intermediate processing functionally located close to the data provider application, e.g. reverse proxies
• CPC Class Codes: H04L 67/303 Terminal profiles
• CPC Class Codes: H04L 67/565 Conversion or adaptation of application format or content adding application control or application functional data H04L67/561
• CPC Class Codes: H04L 67/5682 Policies or rules for updating, deleting or replacing the stored data
• CPC Class Codes: H04L 69/08 Protocols for interworking; Protocol conversion
• CPC Class Codes: H04L 69/329 in the application layer [OSI layer 7]

Abstract

The illustrative embodiment of the present invention provides a platform that enables a content developer to distribute uniform content to multiple types of requesting mobile devices. By authoring content in a generic markup language and using the technologies included in the Mobile Content Framework (MCF), the content developer is able to provide content to multiple types devices without providing different versions of the content. The content may be authored originally in the generic markup language or translated from other languages into the generic markup language by the MCF. The MCF exploits the capabilities and accommodates the limitations of different types of wireless devices by converting generic markup language content to device-specific content. The MCF interacts with device registries holding records of the device attributes in order to provide the device-specific content. The MCF handles these issues for current mobile devices while also being extensible for future mobile devices.

Claims

1. A computer-implemented method of delivering customized content over a network to mobile devices, the method comprising:

receiving a request for content from a mobile device interfaced with the network;

identifying, automatically without user input, based on the request, a type of device for the mobile device;

retrieving device information for the identified type of device;

generating content for the mobile device by;

converting the content from a generic markup language into a form of content displayable on the mobile device, and

customizing the converted content based upon at least one device attribute in the device information, the customizing occurring programmatically without input from a user; and

transmitting the generated content over the network to the mobile device.

2. The method of claim 1, further comprising:

translating the content from an original programming language into the generic markup language prior to converting the content in the generic markup language into content displayable on the mobile device.

3. The method of claim 2, further comprising:

providing a translator capable of converting WML content into the generic markup language content; and

translating WML formatted content into the generic markup language content using the WML translator.

4. The method of claim 2, further comprising:

providing a translator capable of converting HTML content into the generic markup language content; and

translating HTML formatted content into the generic markup language content using the HTML translator.

5. The method of claim 2, further comprising:

marking the generic markup language content with identifiers; and

performing the retrieving of device information based on one of the identifiers marking the content.

6. The method of claim 1 wherein the device information includes data rendering attributes of mobile devices.

7. The method of claim 1, further comprising:

receiving at least one user preference relating to the display of content on a mobile device; and

using at least one user preference to customize the content for the mobile device.

8. The method of claim 7 wherein the at least one user preference is at least one of a user interface choice, key mapping, key behavior, functionality, amount of information to be rendered, language, and location.

9. The method of claim 1, further comprising:

providing a plurality of stylesheets for the generic markup language; and

using the stylesheets in generating the content for the mobile device.

10. The method of claim 1 wherein the mobile device is a cellular phone.

11. A non-transitory medium holding computer-executable instructions for customizing data based upon device attributes, the instructions when executed causing at least one computing device to:

receive a request for content from a mobile device interfaced with the network;

identify, automatically without user input, based on the request, a type of device for the mobile device;

retrieve device information for the identified type of device;

generate content for the mobile device by;

converting the content from a generic markup language into a form of content displayable on the mobile device, and

customizing the converted content based upon at least one device attribute in the device information, the customizing occurring programmatically without input from a user; and

transmit the generated content over the network to the mobile device.

12. The medium of claim 11 wherein the instructions when executed further cause the at least one computing device to:

translate the content from an original programming language into the generic markup language prior to converting the content in the generic markup language into content displayable on the mobile device.

13. The medium of claim 12 wherein the instructions when executed further cause the at least one computing device to:

provide a translator capable of converting WML content into the generic markup language content; and

translate WML formatted content into the generic markup language content using the WML translator.

14. The medium of claim 12 wherein the instructions when executed further cause the at least one computing device to:

provide a translator capable of converting HTML content into the generic markup language content; and

translate HTML formatted content into the generic markup language content using the HTML translator.

15. The medium of claim 11 wherein the instructions when executed further cause the at least one computing device to:

mark the generic markup language content with identifiers; and

perform the retrieving of device information based on one of the identifiers marking the content.

16. The medium of claim 11 wherein the device information includes data rendering attributes of mobile devices.

17. The medium of claim 11 wherein the instructions when executed further cause the at least one computing device to:

receive at least one user preference relating to the display of content on a mobile device; and

use at least one user preference to customize the content for the mobile device.

18. The medium of claim 17 wherein the at least one user preference is at least one of a user interface choice, key mapping, key behavior, functionality, amount of information to be rendered, language, and location.

19. The medium of claim 11 wherein the instructions when executed further cause the at least one computing device to:

provide a plurality of stylesheets for the generic markup language; and

use the stylesheets in generating the content for the mobile device.

20. The medium of claim 11 wherein the mobile device is a cellular phone.

21. A system for delivering customized content over a network to mobile devices, comprising:

a storage location holding content; and

a computing device;

receiving a request for the content from a mobile device interfaced with the network;

identifying, automatically without user input, based on the request, a type of device for the mobile device;

retrieving device information for the identified type of device;

generating content for the mobile device by;

converting the content from a generic markup language into a form of content displayable on the mobile device, and

customizing the converted content based upon at least one device attribute in the device information, the customizing occurring programmatically without input from a user; and

transmitting the generated content over the network to the mobile device.