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System and Method for Integrating Interactive Advertising Into Real Time Video Content

  • US 20120084807A1
  • Filed: 09/28/2011
  • Published: 04/05/2012
  • Est. Priority Date: 10/04/2010
  • Status: Abandoned Application
First Claim
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1. A system for interactive video advertising, the system comprising:

  • a video display capable of displaying an advertisement tag, wherein the advertisement tag prompts a user interaction and allows a registry of an interaction history;

    an interaction history archive in the form of an advertising cart user interface that allows the population and temporal storage of the interaction history;

    an advertisement positioning algorithm that reviews and prioritizes the interaction history created by a user acknowledgment of the advertisement tag;

    means for allowing probabilistic market segmentation analysis to display advertising content based upon the interaction history which was temporarily stored; and

    distribution means for disseminating advertising content.

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