SYSTEM AND METHOD FOR DELIVERING A RESTRICTED USE IN-STORE PROMOTION TO A CONSUMER
First Claim
1. A method for delivering a restricted use in-store promotion to a consumer comprising the steps of:
- storing in an offer database a plurality of predetermined offer data items for use in creating an in-store promotion;
storing in an authorization database an authorization parameter and a corresponding status;
generating at a server a hyperlink including the authorization parameter;
receiving at the server a request from a consumer browser to present the in-store promotion;
verifying by the server that the consumer browser invoked the hyperlink containing the authorization parameter to request the in-store promotion and the status of the authorization parameter;
dynamically generating by the server the in-store promotion using at least one of the plurality of predetermined offer data items stored in the offer database if the consumer browser invoked the hyperlink containing the authorization parameter and the status is active; and
transmitting the in-store promotion from the server to the consumer browser.
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Accused Products
Abstract
A system and method for delivering a restricted use in-store promotion to a consumer includes storing in an offer database a plurality of offer data items for use in creating an in-store promotion. The method further includes storing in an authorization database an authorization parameter and generating at a server a hyperlink including the authorization parameter. In response to receiving a request from a consumer device to present the in-store promotion, the server verifies that the consumer browser invoked the hyperlink containing the authorization parameter. The server also verifies the status of the authorization parameter. If the consumer browser invoked the hyperlink containing the authorization parameter and the status is active, the server dynamically generates the in-store promotion using at least one of the plurality of data items stored in the offer database. Once generated, the server transmits the in-store promotion to the consumer device.
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Citations
24 Claims
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1. A method for delivering a restricted use in-store promotion to a consumer comprising the steps of:
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storing in an offer database a plurality of predetermined offer data items for use in creating an in-store promotion; storing in an authorization database an authorization parameter and a corresponding status; generating at a server a hyperlink including the authorization parameter; receiving at the server a request from a consumer browser to present the in-store promotion; verifying by the server that the consumer browser invoked the hyperlink containing the authorization parameter to request the in-store promotion and the status of the authorization parameter; dynamically generating by the server the in-store promotion using at least one of the plurality of predetermined offer data items stored in the offer database if the consumer browser invoked the hyperlink containing the authorization parameter and the status is active; and transmitting the in-store promotion from the server to the consumer browser. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11)
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12. A method for delivering a restricted use in-store promotion to a consumer comprising the steps of:
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storing in an offer database a plurality of predetermined offer data items for use in creating an in-store promotion; storing in an authorization database a plurality of authorization parameters, each of the plurality of authorization parameters having a corresponding status; generating at a server a plurality of hyperlinks, each of the plurality of hyperlinks including one of the authorization parameters; receiving at the server a request from a consumer browser to present the in-store promotion; verifying by the server that the consumer browser invoked one of the plurality of hyperlinks containing an authorization parameter to request the in-store promotion and the corresponding status of the authorization parameter; dynamically generating by the server the in-store promotion using at least one of the plurality of predetermined offer data items stored in the offer database if the consumer browser invoked one of the plurality of hyperlinks containing an authorization parameter and the corresponding status is active; and transmitting the in-store promotion from the server to the consumer browser.
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13. A system for delivering a restricted use in-store promotion to a consumer, the system comprising:
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an offer database storing a plurality of predetermined offer data items for use in creating an in-store promotion; an authorization database storing an authorization parameter and a corresponding status; and a server in communication with the offer database and the authorization database, the server generating a hyperlink including the authorization parameter; wherein upon the server receiving a request from a consumer browser to present the in-store promotion, the server (i) verifying that the consumer browser invoked the hyperlink containing the authorization parameter to request the in-store promotion and the status of the authorization parameter;
(ii) dynamically generating the in-store promotion using at least one of the plurality of predetermined offer data items stored in the offer database if the consumer browser invoked the hyperlink containing the authorization parameter and the status is active; and
(iii) transmitting the in-store promotion to the consumer browser after generation. - View Dependent Claims (14, 15, 16, 17, 18, 19, 20, 21, 22, 23)
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24. A system for delivering a restricted use in-store promotion to a consumer, the system comprising:
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an offer database storing a plurality of predetermined offer data items for use in creating an in-store promotion; an authorization database storing a plurality of authorization parameters, each of the plurality of authorization parameters having a corresponding status; and a server in communication with the offer database and the authorization database, the server generating a plurality of hyperlinks, each of the plurality of hyperlinks including one of the authorization parameters; wherein upon the server receiving a request from a consumer browser to present the in-store promotion, the server (i) verifying that the consumer browser invoked one of the plurality of hyperlinks containing an authorization parameter to request the in-store promotion and the corresponding status of the authorization parameter;
(ii) dynamically generating the in-store promotion using at least one of the plurality of predetermined offer data items stored in the offer database if the consumer browser invoked one of the plurality of hyperlinks containing an authorization parameter and the corresponding status is active; and
(iii) transmitting the in-store promotion to the consumer browser.
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Specification