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SYSTEM AND METHOD FOR GAUGING AND SCORING AUDIENCE INTEREST OF PRESENTATION CONTENT

  • US 20120159403A1
  • Filed: 12/20/2010
  • Published: 06/21/2012
  • Est. Priority Date: 12/20/2010
  • Status: Abandoned Application
First Claim
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1. A portable computing device encoded with a media presentation application comprising modules executable by a processor and configured to rank content in a media presentation, the media presentation application comprising:

  • a retrieval module to retrieve a media presentation stored in a database in response to a presentation request generated at the portable computing device, the media presentation comprising a plurality of pages each comprising content, and the presentation request comprising identification data corresponding to the media presentation;

    a display module to display each of the plurality of pages of the media presentation via a graphical interface of the portable computing device;

    a scoring module to assign a score to at least one of the plurality of pages of the media presentation in response to a feedback input received at the graphical interface while the at least one of the plurality of pages is being displayed, the feedback input specifying the score for the at least one of the plurality of pages and corresponding to a directional movement of an input tool at the graphical interface;

    a storage module to store the score assigned to the at least one of the plurality of pages in the database; and

    a synchronization module to transmit the score assigned to the at least one of the plurality of pages to a remote computing device in response to a synchronization request generated at the portable computing device.

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