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INFORMAL CONTENT SCHEDULING SYSTEM AND METHOD

  • US 20120159536A1
  • Filed: 08/23/2010
  • Published: 06/21/2012
  • Est. Priority Date: 08/27/2009
  • Status: Abandoned Application
First Claim
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1. In an informational content scheduling system, a computer implemented method for scheduling the output of informational content received from an informational content source with media content, the method including the steps of an informational content scheduling module:

  • monitoring media content output from an independent media content source,analysing the received media content, wherein the analysis captures media content context data that identifies the context of the media content,identifying informational content to be scheduled by correlating the media content context data with informational content context data, wherein the informational content context data identifies the context of the informational content,scheduling the informational content based on the correlating step,detecting whether the informational content is scheduled, and upon a positive determination, modifying the format of the media content to enable the informational content and media content to be displayed simultaneously, wherein the format of the media content is modified by adjusting the size of an image of the media content.

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