SYSTEM FOR PROVIDING INTERACTIVE USER INTEREST SURVEY TO USERS OF MOBILE DEVICES
First Claim
1. A method of distributing interactive media to a plurality of users by a server, the method comprising:
- storing an interactive media received by the server when it is transferred after creation by a remote PC or computer, wherein the interactive media incorporates one or more of text, audio, voice, music, video and graphics, and wherein the interactive media is associated with a sender entity;
targeting the interactive media at one or more of the plurality of users;
identifying an associated mobile device or computer for the targeted ones of the plurality of users;
distributing the interactive media to the associated mobile device or computer for the targeted ones of the plurality of users; and
providing the sender entity or the server with an opportunity to subsequently follow-up with the one or more of the plurality of users with a follow-up activity based on responses received from the one or more of the plurality of users via their corresponding mobile devices or computer.
4 Assignments
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Accused Products
Abstract
A system for mobile devices that facilitates the creation and dissemination of user interest surveys to a plurality of mobile devices and PCs/laptops that comprise a user interest survey client component. A computer or PC comprising an user interest survey generator is used to generate audio assisted user interest surveys and communicate it to a distribution server for dissemination. Recipient devices, such as PCs and Mobile devices comprise an user interest survey client component to receive and present user interest survey to a user, gather user interest information, and to send it back to the distribution server or an alternate destination.
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Citations
20 Claims
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1. A method of distributing interactive media to a plurality of users by a server, the method comprising:
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storing an interactive media received by the server when it is transferred after creation by a remote PC or computer, wherein the interactive media incorporates one or more of text, audio, voice, music, video and graphics, and wherein the interactive media is associated with a sender entity; targeting the interactive media at one or more of the plurality of users; identifying an associated mobile device or computer for the targeted ones of the plurality of users; distributing the interactive media to the associated mobile device or computer for the targeted ones of the plurality of users; and providing the sender entity or the server with an opportunity to subsequently follow-up with the one or more of the plurality of users with a follow-up activity based on responses received from the one or more of the plurality of users via their corresponding mobile devices or computer. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15)
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16. A method of operating a downloadable client component in a mobile device, the method comprising:
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receiving an interactive media that comprises multiple items wherein each of the multiple items incorporates one or more of text, audio, voice, music, video and graphics; displaying the interactive media; and gathering user response to the interactive media, wherein the user response comprises user inputs to at least one of the multiple items, and a user feedback associated with the whole interactive media. - View Dependent Claims (17, 18, 19)
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20. A client component for a mobile device, the client component comprising:
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an usage monitoring component; the client component requesting an interactive interest indication survey, receiving it, displaying it, soliciting user response for each of the multiple items in the interactive interest indication survey, gathering user response to the interactive interest indication survey, soliciting and collecting a feedback for the interactive interest indication survey, and communicating the user response along with the feedback to a server communicatively coupled to the mobile device; and the usage monitoring component monitoring user requests, user response, followup actions taken and usage, and reporting it to the server periodically or when requested.
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Specification