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BROADCAST MEDIA STREAMING WITH CUSTOMIZED PLAYLIST INSERTION METHOD AND SYSTEM

  • US 20120184202A1
  • Filed: 01/13/2012
  • Published: 07/19/2012
  • Est. Priority Date: 01/14/2011
  • Status: Active Grant
First Claim
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1. A method for customizing a broadcast media stream for delivery to a client associated with a user via a communication network, the broadcast media stream comprising a plurality of content segments, the method comprising:

  • requesting at least one user preference from the user;

    detecting an attribute of a next content segment to be streamed;

    comparing the detected attribute with the at least one user preference wherein if the detected attribute does not accord with the at least one user preference, the next content segment to be streamed to the user is altered with an alternative content segment, said alternative content segment comprising an attribute which accords with the at least one user preference; and

    streaming said next content segment to the client associated with the user.

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