METHODS FOR AN ALTERNATIVE PAYMENT PLATFORM
First Claim
1. A method comprising:
- in response to a pre-determined event on a mobile device detected at an electronic commerce platform during a transaction between a primary vendor and a user operating the mobile device, using a computer to;
identify an advertiser from a plurality of advertisers based at least in part on a matching criterion; and
cause an alternate offer from the identified advertiser to be displayed to the user on the mobile device;
wherein fulfillment of the alternate offer entitles the user to receive an item of the primary offer.
2 Assignments
0 Petitions
Accused Products
Abstract
Methods and systems are provided for providing an alternative payment platform, including method and systems for providing a platform for presenting an alternate offer to a user who is engaged with a primary offer and receiving an indication of the user'"'"'s engagement with the alternate offer, wherein the user'"'"'s engagement with the alternate offer serves as an alternative form of payment for an item associated with the primary offer. Such methods and systems may further include methods and systems for selecting one or more alternate offers engagement with which serves as an alternative form of payment for an item associated with a primary offer, presenting the selected alternate payment offers to a user, receiving an indication of engagement with at least one of the alternate offers, receiving payment in exchange for presenting the accepted offer and providing payment to the offeror of the primary offer.
46 Citations
23 Claims
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1. A method comprising:
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in response to a pre-determined event on a mobile device detected at an electronic commerce platform during a transaction between a primary vendor and a user operating the mobile device, using a computer to; identify an advertiser from a plurality of advertisers based at least in part on a matching criterion; and cause an alternate offer from the identified advertiser to be displayed to the user on the mobile device; wherein fulfillment of the alternate offer entitles the user to receive an item of the primary offer. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20, 21, 22)
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23. In a gaming environment, a method comprising:
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using a computer, serving a primary offer for virtual currency usable in the gaming environment to a mobile device; identifying an advertiser based on a matching criterion; and in response to a pre-determined event during an interaction with the primary offer on the mobile device, causing an alternate offer from the advertiser to be displayed to a player on the mobile device in the gaming environment, wherein fulfilling the alternate offer entitles the player to receive the virtual currency.
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Specification