×

TARGETED ADVERTISING SYSTEMS AND METHODS

  • US 20120197737A1
  • Filed: 04/16/2012
  • Published: 08/02/2012
  • Est. Priority Date: 12/19/2006
  • Status: Active Grant
First Claim
Patent Images

1. A method of providing targeted advertising to a subject, comprising:

  • receiving physiological information from a monitoring device associated with a subject, wherein the monitoring device includes at least one physiological sensor and a motion sensor;

    receiving subject motion information from the motion sensor;

    processing the subject motion information to identify footstep information, body motion information, head motion information, jaw motion information, or swallowing information;

    analyzing the physiological information in context with the identified type of motion to identify a health issue associated with the subject; and

    presenting at least one advertisement to the subject in response to an identified health issue associated with the subject.

View all claims
  • 3 Assignments
Timeline View
Assignment View
    ×
    ×