File Server System and Method of Providing a Marketing Performance and Accountability Audit
First Claim
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1. A computer-readable medium comprising instructions that, when executed by a processor, cause the processor to:
- generate a graphical user interface including text, a plurality of user-selectable options, and text input fields;
receive user input based on the graphical user interface to selectively acquire first data corresponding to a marketing organization as a whole, second data corresponding to groups within the marketing organization, and third data corresponding to individuals within the marketing organization; and
generate at least one audit report based on at least one of the first data, the second data, and the third data.
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Abstract
A computer-readable medium includes instructions that, when executed by a processor, cause the processor to selectively acquire first data corresponding to multiple categories of interest with respect to a marketing organization as a whole. When executed, the instructions further cause the processor to selectively acquire second data corresponding to multiple workflow categories with respect to individuals and organizations within the marketing organization and to generate at least one audit report based on at least one of the first data and the second data.
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Citations
20 Claims
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1. A computer-readable medium comprising instructions that, when executed by a processor, cause the processor to:
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generate a graphical user interface including text, a plurality of user-selectable options, and text input fields; receive user input based on the graphical user interface to selectively acquire first data corresponding to a marketing organization as a whole, second data corresponding to groups within the marketing organization, and third data corresponding to individuals within the marketing organization; and generate at least one audit report based on at least one of the first data, the second data, and the third data. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12)
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13. A file server system comprising:
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a host processor; a network interface coupled to the host processor and configured to communicate with a remote processor over a network; a memory coupled to the host processor and adapted to store a marketing audit tool that, when executed by the remote processor, cause the remote processor to; selectively prompt a user to provide user inputs defining relative strengths and weaknesses of a marketing organization; selectively prompt a user to provide data defining relative strengths and weaknesses of individuals associated with the marketing organization; and selectively analyze the user inputs and the data to produce an audit report for the marketing organization and to output the audit report over the network interface. - View Dependent Claims (14, 15, 16, 17)
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18. A method comprising:
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generating a graphical user interface including text, a plurality of user-selectable options, and text input fields; receiving user input based on the graphical user interface to selectively acquire first data corresponding to a marketing organization as a whole, second data corresponding to organizations within the marketing organization, and third data corresponding to individuals within the marketing organization; and generating at least one audit report based on at least one of the first data, the second data, and the third data. - View Dependent Claims (19, 20)
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Specification