METHOD OF MARKETING AND PROMOTING FIRST AID KIT

• US 20120209678A1
• Filed: 02/14/2012
• Published: 08/16/2012
• Est. Priority Date: 02/14/2011
• Status: Abandoned Application

• Current Assignee: Acme United Corporation
• Original Assignee: Acme United Corporation
• Inventors: Miller, Mark J.
• Application Number:
  US13/396,418
• Publication Number:
  US 20120209678A1
• Time in Patent Office: Days
• US Class Current: 705/14.16
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/06 Buying, selling or leasing transactions

Abstract

A method of distributing first aid kits includes providing a tool to a user. The tool includes a first list and a second list. The first list includes a plurality of different environments, and the second list includes a plurality of different first aid kits. Each of the plurality of environments is correlated to individual ones of the plurality of first aid kits. The tool identifies one of the plurality of first aid kits that is appropriate for use in a corresponding one of the plurality of environments. The method also includes receiving a communication from the user that the one of the plurality of first aid kits is desired. Furthermore, the method includes transferring to the user the one of the plurality of first aid kits.

Claims

1. A method of distributing first aid kits comprising:

providing a tool to a user, the tool including a first list and a second list, the first list including a plurality of different environments, the second list including a plurality of different first aid kits, each of the plurality of environments being correlated to individual ones of the plurality of first aid kits, the tool identifying one of the plurality of first aid kits that is appropriate for use in a corresponding one of the plurality of environments;

receiving a communication from the user that the one of the plurality of first aid kits is desired; and

transferring to the user the one of the plurality of first aid kits.

2. The method of claim 1, wherein providing the tool further comprises providing to the user a third list, the third list including a plurality of different foreseeable medical conditions, each of the plurality of foreseeable medical conditions being correlated to individual ones of the plurality of different environments.

3. The method of claim 2, wherein providing the tool further comprises providing to the user a severity ranking of each of the plurality of foreseeable medical conditions.

4. The method of claim 3, further comprising including on each of the plurality of first aid kits the corresponding severity ranking.

5. The method of claim 3, wherein the ranking is at least one of alphanumeric and pictographic.

6. The method of claim 3, wherein each first aid kit has an identifier, and wherein the identifier includes the corresponding severity ranking.

7. The method of claim 1, wherein the second list includes a first first aid kit with first contents, a second first aid kit with second contents, and a third first aid kit with third contents, the second first aid kit operable to treat more severe injuries than the first first aid kit, the third first aid kit operable to treat more severe injuries than the second first aid kit, the third contents including at least some of the second contents and at least some of the first contents, the second contents including at least some of the first contents.

8. The method of claim 1, wherein providing the tool includes transmitting electronic data relating to the tool from a server computer to a client computer, and displaying the tool on a display of the client computer.

9. The method of claim 1, wherein providing the tool includes transmitting electronic data relating to the tool from a server computer to a plurality of client computers that are interconnected within a computerized network, and displaying the tool on a display of at least one of the plurality of client computers.

10. A method of promoting a first aid kit within a computerized network of users, the method comprising:

making a content unit available to at least one of the users in the network, the content unit relating to the first aid kit;

detecting that the at least one user has informed another user of the existence of the content unit; and

providing a benefit to the at least one user as a reward for informing the other user of the existence of the content unit.

11. The method of claim 10, wherein the benefit is at least one of a coupon relating to the first aid kit and a discount for purchasing the first aid kit.

12. The method of claim 10, wherein the content unit includes viral content and medical content that relate to each other.

13. The method of claim 10, wherein the viral content includes at least one of a still-life image of an injury and a moving image of the injury, and wherein the medical content includes information about how the first aid kit can treat the injury.

14. The method of claim 10, wherein the computerized network includes a host, a first level of client computers of first users that are associated directly with the host, and a second level of client computers of second users that are associated indirectly with the host via at least one of the first level of client computers, and wherein detecting that the at least one user has informed another user of the existence of the content unit includes detecting that at least one of the first users has informed at least one of the second users of the existence of the content unit.

15. The method of claim 10, further comprising providing a benefit to a third party on behalf of the at least one user.

16. The method of claim 15, wherein the third party is a charitable organization.

17. The method of claim 15, wherein the third party is within the computerized network of users.

18. A method of distributing first aid kits comprising:

providing a tool to a user, the tool including a first list and a second list, the first list including a plurality of different foreseeable medical conditions, the second list including a plurality of different first aid kits, each of the plurality of foreseeable medical conditions being correlated to individual ones of the plurality of first aid kits, the tool identifying one of the plurality of first aid kits that is appropriate for use in treating a corresponding one of the foreseeable medical conditions;

receiving a communication from the user that the one of the plurality of first aid kits is desired; and

transferring to the user the one of the plurality of first aid kits.

19. The method of claim 18, wherein providing the tool further comprises providing to the user a third list, the third list including a plurality of different environments, each of the plurality of foreseeable medical conditions being correlated to individual ones of the plurality of different environments.

20. The method of claim 18, wherein providing the tool further comprises providing to the user a severity ranking of each of the plurality of foreseeable medical conditions, and further comprising including on each of the plurality of first aid kits the corresponding severity ranking.