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SYSTEM AND METHOD FOR TRACKING SHOPPING BEHAVIORS

  • US 20120249325A1
  • Filed: 05/24/2012
  • Published: 10/04/2012
  • Est. Priority Date: 08/16/2006
  • Status: Active Grant
First Claim
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1. A method for tracking an interrogator relay unit (IRU) associated with a customer within a structure:

  • emitting an RF interrogation signal using the IRU;

    receiving, at the IRU, location data from one or more RFID tags in response to the RF interrogation signal;

    transmitting the location data, an identification information of the IRU, and timestamp data to a remote server using the IRU; and

    generating a customer behavior report using the transmitted location data, the identification information, and the timestamp data, wherein the customer behavior report includes a travel pattern of the IRU a time duration report showing how long the IRU was at each of a plurality of locations, average time spent at various locations within the structure, and average time in the structure.

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