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DELIVERING AD-INITIATED EMAILS TO A USER'S VISUAL EMAIL INBOX TO PROVIDE ACCESS TO CONTENT

  • US 20120253916A1
  • Filed: 04/01/2011
  • Published: 10/04/2012
  • Est. Priority Date: 04/01/2011
  • Status: Abandoned Application
First Claim
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1. A method comprising:

  • providing an email interface that includes a plurality of creatives arranged in a grid that includes a plurality of rows and a plurality of columns, each creative corresponding to a respective row and a respective column of the grid, each creative representing a respective seller from which one or more emails are received based on selection of one or more respective online advertisements by a user, each email including metadata that identifies at least one of a landing page of the seller from which the email is received or a coupon for a discount regarding at least one of a service or a product of the seller from which the email is received, each creative being based on the metadata that is included in at least one of the one or more emails from the seller that is represented by that creative; and

    configuring each creative to be selectable by the user, such that selection of that creative by the user initiates access to at least one of a landing page that is identified by an email that is received from the seller that is represented by the creative or a coupon that is identified by an email that is received from the seller that is represented by the creative.

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