SYSTEM AND METHOD FOR PROVIDING COMMERCIAL INFORMATION TO LOCATION-AWARE DEVICES

• US 20120253936A1
• Filed: 06/18/2009
• Published: 10/04/2012
• Est. Priority Date: 06/19/2008
• Status: Abandoned Application

• Current Assignee: Media Logic Incorporated
• Original Assignee: Media Logic Incorporated
• Inventors: Swenson, Erik G.
• Application Number:
  US13/394,752
• Publication Number:
  US 20120253936A1
• Time in Patent Office: Days
• US Class Current: 705/14.58
• CPC Class Codes: G06Q 30/00 Commerce
• CPC Class Codes: H04L 67/52 specially adapted for the location of the user terminal
• CPC Class Codes: H04L 67/53 using third party service providers
• CPC Class Codes: H04W 4/02 Services making use of location information
• CPC Class Codes: H04W 4/029 Location-based management or tracking services
• CPC Class Codes: H04W 4/18 Information format or content conversion, e.g. adaptation by the network of the transmitted or received information for the purpose of wireless delivery to users or terminals
• CPC Class Codes: H04W 4/20 Services signaling; Auxiliary data signalling, i.e. transmitting data via a non-traffic channel
• CPC Class Codes: H04W 4/23 for mobile advertising

Abstract

A method of delivering advertisements to a location-aware device includes determining current time, date, and physical location of the location-aware device; determining user selected proximity limit; determining user selection data criteria regarding which advertisements the user desires; and filtering all available advertisements for subset information matching the current time, date, physical location, proximity limit, and selection criteria. The user can receive advertisements that the user desires to receive on the location-aware device.

Claims

1. A method of delivering commercial information to a location-aware device, the method comprising:

determining real time data;

determining user static data;

determining user selection data;

filtering all available commercial information for subset information matching the real time data, the static data, and the selection data; and

delivering the subset information to the location-aware device;

wherein a user receives commercial information that the user desires to receive on the location-aware device.

2. The method according to claim 1, further comprising:

determining info provider selection criteria; and

filtering the subset information into a second subset information that matches the provider selection criteria;

wherein the info provider can target specific users.

3. The method according to claim 1, wherein determining real time data includes determining location and current date and time.

4. The method according to claim 1, wherein determining static data includes determining a proximity limit.

5. The method according to claim 1, wherein determining user selection data criteria includes data specifically selected by the user as data the user desires to receive on his location-aware device.

6. A method of delivering advertisements to a location-aware device, the method comprising:

determining current time, date, and physical location of the location-aware device;

determining a user selected proximity limit;

determining user selection data criteria regarding which advertisements the user desires; and

filtering all available advertisements for subset information matching the current time, date, physical location, proximity limit, and selection criteria;

wherein the user can receive advertisements that the user desires to receive on the location-aware device that are relevant to a user'"'"'s location and current time and that the user desired to receive.

7. The method according to claim 6, further comprising:

determining info provider selection criteria; and

filtering the subset information into a second subset information that matches the provider selection criteria;

wherein the info provider can target specific users.

8. A location-aware device for receiving advertisements, the location-aware device comprising:

a module for receiving advertisements that have been filtered according to a user'"'"'s personal selections of interested advertisements, the current time and date, the current location of the device, and the proximity limit selected by the user.