Method and System for Providing Personalized Network Based Marketing Dialogues
First Claim
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1. A method for providing a personalized network based dialogue, comprising:
- storing a script associated with a campaign and a set of user information for a user selected for the campaign in a computer coupled to a network, the computer comprising a processor and a memory storing a set of instructions for;
associating a variable with a first event specified by the script;
executing a first instruction according to the script, wherein the first instruction is executable to send a first communication to the user from a server via the network; and
determining a second instruction according to the script based on the stored set of user information and the variable associated with the first event.
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Abstract
Systems and methods for personalizing marketing dialogues are disclosed. Specifically, embodiments of the systems and methods presented may associate a variable to each event in a script. A variable may be associated with each event. A first instruction in the script may be operable to send a first communication to a user from a server via the network. A second instruction may be operable to according to the script based on the stored set of user information and the variable associated with the first event
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Citations
20 Claims
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1. A method for providing a personalized network based dialogue, comprising:
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storing a script associated with a campaign and a set of user information for a user selected for the campaign in a computer coupled to a network, the computer comprising a processor and a memory storing a set of instructions for; associating a variable with a first event specified by the script; executing a first instruction according to the script, wherein the first instruction is executable to send a first communication to the user from a server via the network; and determining a second instruction according to the script based on the stored set of user information and the variable associated with the first event. - View Dependent Claims (2, 3, 4, 5, 6, 7)
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8. An electronic personalization dialog system comprising:
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a data storage location; a dialog computer interfaced with the data storage location and a communications channel, the dialog computer comprising a processor and a non-transitory tangible computer readable medium storing instructions executable to; store a script associated with a campaign and a set of user information for a user selected for the campaign in a computer coupled to a network, the computer comprising a processor and a memory storing a set of instructions for; associate a variable with a first event specified by the script; execute a first instruction according to the script, wherein the first instruction is executable to send a first communication to the user from a server via the network; and determine a second instruction according to the script based on the stored set of user information and the variable associated with the first event. - View Dependent Claims (9, 10, 11, 12, 13)
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14. A computer program product comprising a non-transitory tangible storage medium storing computer program instructions executable to perform a method comprising:
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storing a script associated with a campaign and a set of user information for a user selected for the campaign in a computer coupled to a network, the computer comprising a processor and a memory storing a set of instructions for; associating a variable with a first event specified by the script; executing a first instruction according to the script, wherein the first instruction is executable to send a first communication to the user from a server via the network; and determining a second instruction according to the script based on the stored set of user information and the variable associated with the first event. - View Dependent Claims (15, 16, 17, 18, 19, 20)
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Specification