User Preference Surveys
First Claim
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1. A method of providing recommendations or targeted content to a user of a user apparatus comprising:
- presenting a user preference survey with one or more options for election on the user apparatus,for each survey, receiving and storing the result of the survey to create or update a user profile,identifying other users that match the user based on respective user profiles, andproviding targeted content and/or recommendations of targeted content to the user apparatus, being content preferred by one or more of the matching users.
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Abstract
A method and system for providing recommendations or targeted content to a user of a user apparatus comprising: presenting a user preference survey 130 with one or more options for election on the user apparatus 11a-11c, for each survey, receiving and storing the result of the survey to create or update a user profile 130, identifying other users 150 that match the user based on respective user profiles 130, and providing targeted content and/or recommendations of targeted content to the user apparatus 11a-11c, being content preferred by one or more of the matching users 150.
46 Citations
24 Claims
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1. A method of providing recommendations or targeted content to a user of a user apparatus comprising:
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presenting a user preference survey with one or more options for election on the user apparatus, for each survey, receiving and storing the result of the survey to create or update a user profile, identifying other users that match the user based on respective user profiles, and providing targeted content and/or recommendations of targeted content to the user apparatus, being content preferred by one or more of the matching users. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11)
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12. A system for providing recommendations or targeted content to a user of a user apparatus comprising:
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a database to store one or more user profiles, and a computer programmed to; provide a user preference survey to a user apparatus with one or more options for election on the user apparatus, for each survey, receive and store the result of the survey to create or update a user profile in the database, identify other users that match the user based on respective user profiles, provide targeted content and/or recommendations of targeted content to the user apparatus, being content preferred by one or more of the matching users. - View Dependent Claims (13, 14, 15, 16, 17, 18, 19, 20, 21, 22)
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23. A method of building a user profile for use in providing recommendations and/or targeted content to a user of a user apparatus comprising:
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creating or selecting at least one user preference survey, the survey comprising one or more options for election, presenting the preference survey on the user apparatus, and for each survey, storing the result of the survey to create or update a user profile, wherein each user preference survey is selected/created based on one or more of;
the user profile, surveys presented to and/or created by other matching users with the same or similar profile and/or responses thereto and/or preferences thereof, the prediction accuracy of the user and/or other users, and/or uptake history of previous surveys and/or content, andproviding recommendations and/or targeted content to the user apparatus based on the user profile and/or the user profiles of other matching users.
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24. A system for building a user profile for use in providing recommendations and/or targeted content to a user of a user apparatus, the system comprising:
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a database to store one or more user profiles, and a computer programmed to; create or select at least one user preference survey, the survey comprising one or more options for election, provide the preference survey to a user apparatus, for each survey, create or update a user profile in the database, and provide recommendations and/or targeted content to the user apparatus based on the user profile and/or the user profiles of other matching users, wherein each user preference survey is selected/created by the computer based on one or more of;
the user profile, surveys presented to and/or created by other matching users with the same or similar profile and/or responses thereto and/or preferences thereof, the prediction accuracy of the user and/or other users, and/or uptake history of previous surveys and/or content.
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Specification