SALES PROMOTION SYSTEM SUPPORTING COUPON LINK IN MULTI-SELLER ENVIRONMENT

• US 20130006752A1
• Filed: 08/21/2012
• Published: 01/03/2013
• Est. Priority Date: 04/19/1999
• Status: Active Grant

• Current Assignee: PayPal, Inc. (PayPal Holdings, Inc.)
• Original Assignee: Enpulz LLC
• Inventors: Bennett, James D., Winslade, Christopher C.
• Granted Patent: US 8,573,491 B2
• Time in Patent Office: Days
• US Class Current: 705/14.39
• CPC Class Codes: G06Q 20/20 Point-of-sale [POS] network systems
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0207 Discounts or incentives, e.g. coupons or rebates
• CPC Class Codes: G06Q 30/0222 During e-commerce, i.e. online transactions
• CPC Class Codes: G06Q 30/0224 based on user history
• CPC Class Codes: G06Q 30/0235 constrained by time limit or expiration date
• CPC Class Codes: G06Q 30/0239 Online discounts or incentives
• CPC Class Codes: G06Q 30/0244 Optimization
• CPC Class Codes: G06Q 30/0251 Targeted advertisements
• CPC Class Codes: G06Q 30/0253 During e-commerce, i.e. online transactions
• CPC Class Codes: G06Q 30/0255 based on user history
• CPC Class Codes: G06Q 30/0257 User requested
• CPC Class Codes: G06Q 30/0261 based on user location
• CPC Class Codes: G06Q 30/0269 based on user profile or attribute
• CPC Class Codes: G06Q 30/0601 Electronic shopping [e-shopping]
• CPC Class Codes: G06Q 30/0605 Supply or demand aggregation
• CPC Class Codes: G06Q 30/0611 Request for offers or quotes
• CPC Class Codes: G06Q 30/0613 Third-party assisted
• CPC Class Codes: G06Q 30/0625 Directed, with specific intent or strategy
• CPC Class Codes: G06Q 30/0641 Shopping interfaces
• CPC Class Codes: G06Q 40/03 : Credit; Loans; Processing thereof
• CPC Class Codes: G06Q 40/04 : Trading; Exchange, e.g. stocks, commodities, derivatives or currency exchange
• CPC Class Codes: G06Q 40/08 : Insurance

Abstract

A system for online sales with automatic rebate and coupon redemption provides customers making online purchases to automatically retrieve and redeem all applicable rebates and coupons during an online purchase. Purchase orders from customers are selectively fulfilled and products are shipped to the customers either by the system for online sales with automatic rebate and coupon redemption or by other merchant or manufacturer environments. The system makes purchases from merchants or manufacturers using all applicable coupons and rebates and then sells the products to the customers, passing the savings to them. The system automatically retrieves coupons and rebates for items in a shopping cart during the activity of an online purchase at an electronic mall or an online merchant site and to retrieve manufacturer'"'"'s and merchant'"'"'s coupons prior to an online purchasing activity for subsequent submission to an online merchant during a subsequent purchasing activity.

Claims

1. A sales promotion system supporting a plurality of buyer computers used by a corresponding plurality of buyers, the sales promotion system comprising:

a first seller computer used by a first seller to support promotion of sales of a first product, the first product having a first description, an associated first link, and a first promotion value, the first product being within a first product category;

a promotion server system that responds to a selection of the first product category received from one of the plurality of buyer computers by delivering the first description, the associated first link, and the first promotion value to the one of the plurality of buyer computers; and

a secondary server system that responds to the one of the plurality of buyer computers via the associated first link to deliver a web page to the one of the plurality of buyer computers, the web page relating to the first product.

2. The sales promotion system of claim 1, wherein the secondary server system comprises a sales site managed by the first seller.

3. The sales promotion system of claim 2, wherein the web page contains further product information relating to the first product.

4. The sales promotion system of claim 2, wherein the web page supports sales of the first product.

5. The sales promotion system of claim 4, wherein the sales include application of the promotion value.

6. The sales promotion system of claim 1, wherein the secondary server system comprises a sales site managed by a reseller, wherein the sales site supports sales of the first product and a plurality of other products.

7. The sales promotion system of claim 6, wherein the promotion server system comprises a promotion site managed by a promotion entity, wherein the promotion site supports sales of the first product and the plurality of other products.

8. The sales promotion system of claim 1, wherein the promotion server system comprises a sales site managed by a reseller, wherein the sales site supports sales of the first product and a plurality of other products.

9. The sales promotion system of claim 8, wherein the promotion server system comprises a search engine that enables the plurality of buyers to utilize search terms to locate one or more promotion offers from a plurality of hosted promotion offers.

10. The sales promotion system of claim 8, wherein the promotion server system hosts promotion offer postings from the first seller and a plurality of other sellers.

11. The sales promotion system of claim 10, wherein the promotion server system organizes the hosted promotion offer postings into categories based on one or more of goods, services, and/or sellers.

12. The sales promotion system of claim 11, wherein the promotion server system presents the categories to the plurality of buyer computers.

13. The sales promotion system of claim 1, wherein the promotion server system comprises a search engine that enables the plurality of buyers to utilize search terms to locate one or more promotion offers from a plurality of hosted promotion offers of a plurality of sellers.

14. The sales promotion system of claim 1, wherein the promotion server system hosts promotion offer postings from the first seller and a plurality of other sellers.

15. The sales promotion system of claim 14, wherein the promotion server system organizes the hosted promotion offer postings into categories based on one or more of goods, services, and/or sellers.

16. The sales promotion system of claim 15, wherein the promotion server system presents the categories to the plurality of buyer computers.