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METHOD AND SYSTEM FOR GENERATING BEHAVIORAL STUDIES OF AN INDIVIDUAL

  • US 20130022947A1
  • Filed: 07/22/2011
  • Published: 01/24/2013
  • Est. Priority Date: 07/22/2011
  • Status: Abandoned Application
First Claim
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1. A system of data collection in a virtual environment to study the behavior of a user regarding the virtual environment stimuli, which is sufficiently flexible and immersive as to develop a custom application for an accurate analysis of the behavior of a consumer, comprising:

  • a) Peripheral control Devices (410) that allow the user to navigate in the virtual environment, peripheral representation devices that deliver a representation of the virtual environment, and peripheral capture devices that allow to record information of the user in response to stimuli from the virtual environment;

    b) a processor (11) for processing information of the virtual environment and the behavior of said user obtained by capture devices;

    c) a storage medium (12) configured with an Application module (1000) in communication with the processor (11) to provide the virtual environment;

    d) a dedicated storage medium (not shown in the figures) configured with a On-Line module (1100) in communication with the processor (11) for storing a database with information provided by the Application module (1000) on of the virtual environment and the behavior of said user, ande) Visualization means (14) configured to display graphical representation of said user behavior illustrated by the Core On-Line Module (1100) with the database through dedicated storage;

    wherein said peripheral devices (410) representing a virtual reality lens (2) and portable headphones (1) in the virtual reality lens (2) comprises inside a peripheral capture device for a eye tracking (3), to record the eye movement of said user in this virtual environment.

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