METHOD AND SYSTEM FOR ENROLLING A CUSTOMER IN A LOYALTY CAMPAIGN WITH A SHAREABLE BENEFIT
First Claim
1. A method for enrolling a customer, during a transaction occurring at a point of sale, into a loyalty campaign providing a shareable loyalty benefit, the method performed by a computer system and comprising the steps of:
- obtaining, from a point of sale device, transaction information including a transaction account identifier corresponding to a transaction instrument of the customer;
searching a database for the transaction account identifier;
obtaining, upon determining the transaction account identifier is not located in the database, a mobile device identifier corresponding to a mobile device of the customer;
associating the transaction account identifier with the mobile device identifier; and
providing to the customer associated with the mobile device identifier a loyalty benefit which the customer may either redeem or provide to a second customer.
11 Assignments
0 Petitions
Accused Products
Abstract
A loyalty gateway (130) determines a mobile device identifier of a customer based on transaction information obtained from a point of sale device (120) and searches a database (135) to determine whether the mobile device identifier is associated in the database (135) with multiple transaction instrument identifiers. If so, the loyalty gateway (130) selects one of the multiple transaction account identifiers by applying a predefined rule and applies a transaction instrument (115) corresponding to the selected transaction account identifier in payment for the transaction and provides to the customer associated with the mobile device identifier a loyalty benefit such as a free item, a discount on a purchase, or loyalty points applicable to a purchase. The predefined rule may be based on, for example, a purchase amount, purchase date, product identifier or merchant identifier.
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Citations
20 Claims
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1. A method for enrolling a customer, during a transaction occurring at a point of sale, into a loyalty campaign providing a shareable loyalty benefit, the method performed by a computer system and comprising the steps of:
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obtaining, from a point of sale device, transaction information including a transaction account identifier corresponding to a transaction instrument of the customer; searching a database for the transaction account identifier; obtaining, upon determining the transaction account identifier is not located in the database, a mobile device identifier corresponding to a mobile device of the customer; associating the transaction account identifier with the mobile device identifier; and providing to the customer associated with the mobile device identifier a loyalty benefit which the customer may either redeem or provide to a second customer. - View Dependent Claims (2, 3, 4, 5, 12)
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6. A computer implemented system providing a shareable loyalty benefit to a customer enrolled in a loyalty campaign during a transaction at a point of sale, the system comprising:
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input means for obtaining, from a point of sale device, transaction information including a transaction account identifier corresponding to a transaction instrument of the customer; computing means for searching a database for the transaction account identifier; the input means obtaining, upon determining the transaction account identifier is not located in the database, a mobile device identifier corresponding to a mobile device of the customer; the computing means associating the transaction account identifier with the mobile device identifier; and output means for providing to the customer associated with the mobile device identifier a loyalty benefit which the customer may either redeem or provide to a second customer. - View Dependent Claims (7, 8, 9, 10)
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11. A method for enrolling a customer, during a transaction occurring at a point of sale, into a loyalty campaign providing a shareable loyalty benefit, the method performed by a computer system and comprising the steps of:
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obtaining, from a point of sale device, a mobile device identifier corresponding to a mobile device of the customer; obtaining, from the point of sale device, transaction information including a transaction account identifier corresponding to a transaction instrument of the customer; searching a database for the mobile device identifier; storing the mobile device identifier in the database upon determining that the mobile device identifier is not previously stored in the database; storing the transaction account identifier in the database in association with the mobile device identifier; and providing to the customer associated with the mobile device identifier a loyalty benefit which the customer may either redeem or provide to a second customer. - View Dependent Claims (13, 14, 15)
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16. A computer implemented system providing a shareable loyalty benefit to a customer enrolled in a loyalty campaign during a transaction at a point of sale, the system comprising:
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input means for obtaining, from a point of sale device, a mobile device identifier corresponding to a mobile device of the customer and for obtaining, from the point of sale device, transaction information including a transaction account identifier corresponding to a transaction instrument of the customer; computing means for searching a database for the mobile device identifier, for storing the mobile device identifier in the database upon determining that the mobile device identifier is not previously stored in the database, and for storing the transaction account identifier in the database in association with the mobile device identifier; and output means for providing to the customer associated with the mobile device identifier a loyalty benefit which the customer may either redeem or provide to a second customer. - View Dependent Claims (17, 18, 19, 20)
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Specification