METHOD AND APPARATUS FOR PROMOTING PRODUCTS OR SERVICES
First Claim
Patent Images
1. A device, comprising:
- a memory; and
a processor coupled to the memory, the processor is operable to;
receive usage information from a radio frequency identifier tag carried by a first item a user;
detect a need to replace the first item according to the usage information;
identify a search strategy for selecting at least one of a plurality of advertisers;
select the at least one advertiser according to the search strategy;
identify one or more replacement items from at least one product of the at least one advertiser that is equivalent to or substantially similar to the first item;
cause a notice to be transmitted to a communication device of the user, wherein the notice comprises a proposal for replacing the first item with the one or more replacement items; and
transmit a charge to at least one advertiser system of the at least one advertiser according to a commercial value of the user.
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Abstract
A system that incorporates teachings of the present disclosure may include, for example, a method for receiving a first radio frequency signal from a radio frequency identifier tag carried by a first item, retrieving from the first radio frequency signal information about the first item, identifying a need to replace the first item from the retrieved information, selecting according to a selection strategy at least one advertiser that promotes products, and selecting at least one product of the at least one advertiser that is at least similar to the first item. Other embodiments are disclosed.
44 Citations
20 Claims
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1. A device, comprising:
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a memory; and a processor coupled to the memory, the processor is operable to; receive usage information from a radio frequency identifier tag carried by a first item a user; detect a need to replace the first item according to the usage information; identify a search strategy for selecting at least one of a plurality of advertisers; select the at least one advertiser according to the search strategy; identify one or more replacement items from at least one product of the at least one advertiser that is equivalent to or substantially similar to the first item; cause a notice to be transmitted to a communication device of the user, wherein the notice comprises a proposal for replacing the first item with the one or more replacement items; and transmit a charge to at least one advertiser system of the at least one advertiser according to a commercial value of the user. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14)
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15. A method, comprising:
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receiving a first radio frequency signal from a radio frequency identifier tag carried by a first item; retrieving from the first radio frequency signal information about the first item; identifying a need to replace the first item from the retrieved information; selecting according to a selection strategy at least one advertiser that promotes products; and selecting at least one product of the at least one advertiser that is at least similar to the first item. - View Dependent Claims (16, 17, 18)
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19. A method, comprising:
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receiving information from a transmitter coupled to a first consumer item of a user; determining a measure of usage of the first consumer item according to the information; determining a strategy for selecting one or more advertisers who promote products for replacing the first consumer item; identifying at least one advertiser according to the strategy; identifying a second consumer item from the at least one advertiser for replacing the first consumer item; and presenting the second consumer item at a communication device of the user of the first consumer item. - View Dependent Claims (20)
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Specification