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METHOD AND SYSTEM FOR OBTAINING CUSTOMER SELECTION OF A TRANSACTION INSTRUMENT IN A LOYALTY CAMPAIGN

  • US 20130046599A1
  • Filed: 10/17/2012
  • Published: 02/21/2013
  • Est. Priority Date: 12/23/2010
  • Status: Abandoned Application
First Claim
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1. A method for obtaining, from a customer enrolled in a loyalty campaign, selection of a transaction instrument to apply to a transaction occurring at a point of sale, the method performed by a computer system and comprising the steps of:

  • obtaining transaction information from a point of sale device;

    determining a mobile device identifier of the customer based on the transaction information;

    searching a database to determine whether the mobile device identifier is associated in the database with multiple transaction instrument identifiers;

    communicating, if the mobile device identifier is associated with multiple transaction account identifiers, with a mobile device of the customer to obtain from the customer a selection of one of the transaction instrument identifiers;

    applying the transaction instrument corresponding to the selected transaction account identifier in payment for the transaction; and

    providing to the customer associated with the mobile device identifier a loyalty benefit comprising at least one of a free item, a discount on a purchase, and loyalty points applicable to a purchase.

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