BROAD AND ALTERNATIVE CATEGORY CLUSTERING OF THE SAME, SIMILAR OR DIFFERENT CATEGORIES IN SOCIAL/GEO/PROMO LINK PROMOTIONAL DATA SETS FOR END USER DISPLAY OF INTERACTIVE AD LINKS, PROMOTIONS AND SALE OF PRODUCTS, GOODS AND SERVICES INTEGRATED WITH 3D SPATIAL GEOMAPPING AND SOCIAL NETWORKING

• US 20130073400A1
• Filed: 03/26/2012
• Published: 03/21/2013
• Est. Priority Date: 09/15/2011
• Status: Active Grant

• Current Assignee: Stephan Heath
• Original Assignee: Stephan Heath
• Inventors: Heath, Stephan
• Granted Patent: US 10,120,877 B2
• Time in Patent Office: Days
• US Class Current: 705/14.73
• CPC Class Codes: G06F 16/29 Geographical information databases
• CPC Class Codes: G06F 16/9537 Spatial or temporal dependent retrieval, e.g. spatiotemporal queries
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 50/01 Social networking

Abstract

A technique, method, apparatus, and system to provide related and integrated social networking, real time geospatial mapping, geo-target location and multiple points of interest, receiving current location of user'"'"'s electronic or mobile device and multiple points of interest, cloud-type configuration storing and handling user data across multiple enterprises, generating user behavior data and ad links, promotions (“social/geo/promo”) links on a website for any product, good or service, including social/geo/promo data sets for user customized visual displays showing 3D map presentations with correlated or related broad or alternative categories of social/geo/promo links to be displayed with web page content for view by an end user.

Claims

1. A method for providing social networking interactions using Internet and mobile devices or wireless devices or computer that provide end user customized interactive displays of three dimensional (3D) geospatial and mobile maps comprising end user customized ad links, coupons, mobile coupons, promotions relating to Products, Goods &

Services, and related company and local information, said method comprising;

(a) collecting and analyzing initial end users data via a processor on a computer system or mobile device or wireless device to provide initial end users data sets, said initial end users data sets comprising

(1) initial end users'"'"' (A) online activity, (B) geo-target location and multiple points of interest, (C) receiving current location of user'"'"'s electronic or mobile device or wireless or computer and multiple points of interest, (D) online communications, (E) group chat, (F) circle of friends, (G) hangouts, (H) games, (I) sports, (J) social networking, (K) search inquiries, (L) videos or photos, (M) instant messenger, (N) social networking interactions, (O) end user profiles and/or preferences, (P) viewing and interactions with online ad links, coupons, mobile coupons, promotions, (Q) purchasing, (R) purchasing behavior, (S) generating user behavior data, (T) preferences (U) buying patterns and (V) advertising impressions;

wherein said initial end user data sets further comprising initial end users related (2) consumer profiles, (3) trends, (4) cloud-type configuration sharing and handling large amounts of user data across multiple enterprises and (5) target markets;

(b) generating, via a processor on a computer system or mobile device, first promotional data sets from said initial end user data sets,

wherein said first promotional data sets comprising first sets of customized ad links, coupons, mobile coupons, promotions for each of (i) said initial end users, (ii) additional end users, and (iii) target end user groups, said first sets of customized ad links, coupons and promotions relating to (1) Products, (2) Goods, (3) Services, (4) company and local information, (5) integrated social networking and (6) associated 3D geospatial and mobile mapping coordinates; and

(c) generating, via a processor on a computer system or mobile device, second promotional data sets from said first promotional data sets to provide 3D geospatial and mobile mapping interactive displays comprising said first sets of customized ad links, coupons, mobile coupons, and promotions relating to (1) Products, (2) Goods, (3) Services, (4) company and local information, (5) integrated social networking and (6) associated 3D geospatial and mobile mapping coordinates; and

(d) selecting and integrating, into said 3D geospatial and mobile map interactive displays comprising said first sets of customized ad links, coupons, mobile coupons, and promotions, and a first social/geo/promo link category for a first position of a social/geo/promo link promotional data set; and

(e) identifying one or more second social/geo/promo link categories using one or more correlation criteria, said at least one second social/geo/promo link category having one or more correlation criteria associated with the first social/geo/promo link category.

3. The method of claim 1, further comprising:

selecting a third social/geo/promo link category for a second position of the social/geo/promo link promotional data set, where the third social/geo/promo link category is different from the one or more identified second social/geo/promo link categories.

4. The method of claim 1, wherein:

the social/geo/promo link promotional data set is associated with a web page; and

the social/geo/promo link categories are ordered by relevance to the web page.

5. The method of claim 1, wherein identifying one or more second social/geo/promo link categories using one or more correlation criteria further comprises:

identifying one or more social/geo/promo link categories having a correlation measure that is less than a correlation threshold.

6. The method of claim 4, wherein:

the social/geo/promo link categories are associated with one or more category identifiers; and

at least one of the one or more correlation criteria of a second social/geo/promo link category is a measure of the correlation between a category identifier associated with the second social/geo/promo link category and a category identifier associated with the first social/geo/promo link category.

7. The method of claim 5, wherein at least one second social/geo/promo link category has a separate correlation measure for at least one pair-wise combination of a category identifier associated with the at least one second social/geo/promo link category and a category identifier associated with the first social/geo/promo link category.

8. The method of claim 6, wherein the at least one second social/geo/promo link category has a composite correlation measure, the composite correlation measure being one of a maximum, a minimum, or a combination of the separate correlation criteria for the at least one second social/geo/promo link category.

9. The method of claim 7, wherein identifying one or more social/geo/promo link categories having a correlation measure that is less than a correlation threshold further comprises:

identifying one or more social/geo/promo link categories having a composite correlation measure that is less than a correlation threshold.

17. A method according to claim 1, wherein

a. said social networking comprises one or more of social networking interactions, social applications, social sharing, social context advertising, commercial content advertising, mobile advertising, mobile display ads, mobile coupons, social &

mobile web interactions, and

b. said promotion comprises one or more of mobile display advertising, mobile display ads, mobile coupons, mobile advertising, social context advertising, location based ads, mapped ads, performance based ads, user profile based ads, preference ads, commercial content advertising, mobile advertising, mobile display ads, mobile coupons, geo-targeted ads, geo-location ads, and advertising impressions.

19. A method of claim 1, wherein said product or service is selected from the group consisting of retail, wholesale, travel, hospitality, real estate, educational services, entertainment shopping services, penny and online auction services, service provider services, loan services or loans or credit online or via a mobile device or wireless device through a server, business center services, affiliate services, or related products or services

2. A method for providing social networking interactions using Internet and mobile websites that provide end user customized interactive displays of three dimensional (3D) geospatial and mobile maps comprising end user customized ad links, coupons, mobile coupons, promotions relating to Products, Goods &

Services, and related company and local information, said method comprising;

(a) electronically assigning, via a processor on a computer system, an end user identifier to a client mobile device or wireless device or computer receiving a request from said end user;

(b) electronically providing via a processor on a computer system or mobile device or wireless device, a 3D geospatial or mobile mapping interactive display data showing (1) first promotional data collections for separate locations shown on said displays, said first promotional data collections comprising interactive links to ad links, coupons, mobile coupons, promotions related to (1) Products, (2) Goods, (3) Services, (4) company and local information, (5) social networking and (6) associated 3D geospatial and mobile mapping coordinates; and

(c) electronically providing, via a processor on a computer system or mobile device or wireless device, an interactive display on said client computer of said 3D geospatial and mobile mapping interactive display provided in step (b);

(d) electronically monitoring, collecting and analyzing, via a processor on a mobile device or wireless device or computer system data analysis system, end user data relating to end users'"'"' (i) online activity, (ii) geo-target location and multiple points of interest, (iii) receiving current location of user'"'"'s electronic or mobile device or wireless device and multiple points of interest, (iv) online communications, (v) group chat, (vi) circle of friends, (vii) hangouts, (viii) games, (ix) sports, (x) social networking, (xi) search inquiries, (xii) videos or photos, (xiii) instant messenger, (xiv) social networking interactions, (xv) end user profiles and/or preferences, (xvi) viewing and interactions with online ad links, promotions, (xvii) purchasing, (xviii) purchasing behavior, (xix) generating user behavior data, (xx) preferences, (xxi) buying patterns and (xxii) advertising impressions, to provide end users output data;

(e) electronically processing via a processor on a computer system or mobile device or wireless device, said end user output data from step (d) to electronically generate second consumer data sets related to one or more of said end users, additional end users, and target end user groups, said second consumer data sets comprising end user related consumer profiles, trends, cloud-type configuration sharing and handling large amounts of user data across multiple enterprises and target markets, based on said analyzing in step (c);

(f) electronically processing said first and second consumer data sets to generate second end user geospatial and mobile mapping interactive displays, said data sets using multi-dimensional and scalable geospatial and mobile mapping with interactive links to ad links, promotions related to (1) Products, (2) Goods, (3) Services, (4) company and local information, (5) social networking and (6) associated 3D geospatial and mobile mapping coordinates;

(g) selecting and integrating, into said second end user geospatial interactive displays from step (f);

a first social/geo/promo link category for a first position of a social/geo/promo link promotional data set; and

(h) identifying one or more second social/geo/promo link categories using one or more correlation criteria, at least one second social/geo/promo link category having one or more correlation criteria associated with the first social/geo/promo link category; and

(i) electronically displaying on said client mobile device or wireless device or computer system said second end user geospatial interactive display data sets provided in steps (f) or (g).

18. A method according to claim 2, wherein

a. said social networking comprises one or more of social networking interactions, social applications, social sharing, social context advertising, commercial content advertising, social &

mobile web interactions, and

b. said promotion comprises one or more of mobile display advertising, mobile display ads, mobile coupons, mobile advertising, social context advertising, location based ads, mapped ads, performance based ads, user profile based ads, lifestyle preference ads, commercial content advertising, geo-targeted ads, geo-location ads and advertising impressions.

10. A method comprising:

selecting a first social/geo/promo link category for a first position of a social/geo/promo link promotional data set, the first social/geo/promo link category being in a set of candidate social/geo/promo link categories; and

for at least one empty position in the social/geo/promo link promotional data set;

identifying social/geo/promo link categories having a correlation measure that is less than a correlation threshold, the identified social/geo/promo link categories being in the set of candidate social/geo/promo link categories, at least one social/geo/promo link category in the set of candidate social/geo/promo link categories having one or more correlation criteria associated with a most recently selected social/geo/promo link category; and

selecting a next social/geo/promo link category for a next empty position of the social/geo/promo link promotional data set, the next social/geo/promo link category being in the set of candidate social/geo/promo link categories.

11. The method of claim 10, further comprising:

removing the identified social/geo/promo link categories from the set of candidate social/geo/promo link categories.

12. The method of claim 10, further comprising:

removing the selected social/geo/promo link categories from the set of candidate social/geo/promo link categories.

13. The method of claim 10, wherein:

the social/geo/promo link categories in the set of candidate social/geo/promo link categories are associated with a web page; and

the social/geo/promo link categories in the set of candidate social/geo/promo link categories are ordered by relevance of the social/geo/promo link categories to the web page.

14. (canceled)

15. (canceled)

16. (canceled)