METHOD AND SYSTEM FOR DATA MINING OF SOCIAL MEDIA TO DETERMINE AN EMOTIONAL IMPACT VALUE TO MEDIA CONTENT
First Claim
1. In a computer system, a method of assigning an emotional impact value to an item of media content characterized by:
- providing access to a corpus of social media content;
extracting from the corpus of social media content one or more ratings of the item of media content;
identifying the author of each of the one or more ratings;
analyzing the content of each of the one or more ratings and assigning a value to each of the one or more ratings;
analyzing the corpus of social media content and assigning an impact coefficient to the author of each of the one or more ratings;
aggregating the values of the one or more ratings, weighted by the assigned impact coefficient of the author of each of the one or more ratings, and determining an aggregated value; and
based on the aggregated value, assigning an emotional impact value to the item of media content.
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Accused Products
Abstract
A computer system provides access to a corpus of social media content; extracts from the corpus of social media content one or more ratings of an item of media content; identifies the author of each of the one or more ratings; analyzes the content of each of the one or more ratings of an item of media content and assigns a value to each of the one or more ratings; analyzes the corpus of social media content and assigns an impact coefficient to the author of each of the one or more ratings; aggregates the values of the one or more ratings, weighted by the assigned impact coefficients of the author of each of the one or more ratings, and determines therefrom an aggregated value; and based on the aggregated value, assigns an emotional impact value to the item of media content.
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Citations
17 Claims
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1. In a computer system, a method of assigning an emotional impact value to an item of media content characterized by:
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providing access to a corpus of social media content; extracting from the corpus of social media content one or more ratings of the item of media content; identifying the author of each of the one or more ratings; analyzing the content of each of the one or more ratings and assigning a value to each of the one or more ratings; analyzing the corpus of social media content and assigning an impact coefficient to the author of each of the one or more ratings; aggregating the values of the one or more ratings, weighted by the assigned impact coefficient of the author of each of the one or more ratings, and determining an aggregated value; and based on the aggregated value, assigning an emotional impact value to the item of media content. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8)
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9. A data mining engine for use in a media content affinity application, comprising:
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at least one search engine that searches a plurality of social media content for mention of the media content; a ratings engine that provides for an emotional impact rating of the mention of the media content, said ratings engine including; a syntactic analyzer configured to derive an affinity value from the social media content, and an author impact analyzer configured to determine an author impact coefficient from an identify of an author of the social media content, wherein the emotional impact rating for the social media content is determined by a weight of the author impact coefficient on the affinity value for the social media content; an emotional impact rating accumulator adapted to receive emotional impact values for a plurality of social media content and determine an aggregated emotional impact value based on the plurality of social media content; and a database configured to associate the aggregated emotional impact value with the media content. - View Dependent Claims (10, 11, 12, 13, 14, 15, 16, 17)
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Specification