System and Method for Engaging a Social Network
First Claim
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1. A method of engaging a recipient and members of a recipient'"'"'s social network by promoting a potential gift for the recipient and a conditional vendor contribution towards the gift, the method comprising:
- posting, from a first server, a message on a user'"'"'s page in a social networking environment, the message identifying the potential gift, and soliciting contributions to the gift;
receiving, at a second server, at least one contribution from at least one contributor;
aggregating the one or more contributions to produce aggregated contribution data;
determining, based on the aggregated contribution data, whether a trigger condition has been satisfied;
determining a gift to be provided to the recipient, the gift depending on whether the condition has been satisfied.
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Abstract
A method of engaging a consumer'"'"'s social network includes promoting a potential gift to members of the consumer'"'"'s social network, soliciting and receiving contributions to the gift from members of the consumer'"'"'s social network, and determining whether a trigger condition has been met. The method then provides a gift to the consumer, and the gift may include one or more conditional contributions from the vendor of the gift item, depending on the whether the trigger condition has been met.
43 Citations
20 Claims
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1. A method of engaging a recipient and members of a recipient'"'"'s social network by promoting a potential gift for the recipient and a conditional vendor contribution towards the gift, the method comprising:
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posting, from a first server, a message on a user'"'"'s page in a social networking environment, the message identifying the potential gift, and soliciting contributions to the gift; receiving, at a second server, at least one contribution from at least one contributor; aggregating the one or more contributions to produce aggregated contribution data; determining, based on the aggregated contribution data, whether a trigger condition has been satisfied; determining a gift to be provided to the recipient, the gift depending on whether the condition has been satisfied. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10)
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11. A non-transient computer readable medium having computer readable code thereon, the computer readable code for engaging a recipient and members of a recipient'"'"'s social network by promoting a potential gift for the recipient and a conditional vendor contribution towards the potential gift, the computer code comprising:
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code for promoting the potential gift to members of the recipient'"'"'s social network; code for soliciting contributions from members of the recipient'"'"'s social network towards the potential gift; code for receiving one or more contributions from one or more contributors; code for determining whether a trigger condition has been satisfied by a pre-determined deadline; and code for causing a gift to be provided to the recipient, the gift including the conditional vendor contribution if the trigger condition has been satisfied. - View Dependent Claims (12, 13, 14, 15, 16, 17)
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18. A system for engaging a recipient and members of a recipient'"'"'s social network by promoting a potential gift for the recipient and a conditional vendor contribution towards the potential gift, the system comprising:
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a promotion module configured to promote the potential gift to members of the recipient'"'"'s social network via at least one social networking environment; a solicitation module configured to solicit contributions from members of the recipient'"'"'s social network towards potential gift; a contribution receiving module configured to receive one or more contributions from one or more contributors; a trigger module configured to determine whether a trigger condition has been satisfied by a pre-determined deadline; and a fulfillment module configured to cause a gift to be provided to the recipient, the gift including the conditional vendor contribution if the trigger condition has been satisfied. - View Dependent Claims (19, 20)
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Specification