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System and Method for Engaging a Social Network

  • US 20130132294A1
  • Filed: 11/21/2012
  • Published: 05/23/2013
  • Est. Priority Date: 11/23/2011
  • Status: Abandoned Application
First Claim
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1. A method of engaging a recipient and members of a recipient'"'"'s social network by promoting a potential gift for the recipient and a conditional vendor contribution towards the gift, the method comprising:

  • posting, from a first server, a message on a user'"'"'s page in a social networking environment, the message identifying the potential gift, and soliciting contributions to the gift;

    receiving, at a second server, at least one contribution from at least one contributor;

    aggregating the one or more contributions to produce aggregated contribution data;

    determining, based on the aggregated contribution data, whether a trigger condition has been satisfied;

    determining a gift to be provided to the recipient, the gift depending on whether the condition has been satisfied.

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