COMPREHENSIVE METHOD AND APPARATUS TO ENABLE VIEWERS TO IMMEDIATELY PURCHASE OR RESERVE FOR FUTURE PURCHASE GOODS AND SERVICES WHICH APPEAR ON A PUBLIC BROADCAST

• US 20130144727A1
• Filed: 12/06/2011
• Published: 06/06/2013
• Est. Priority Date: 12/06/2011
• Status: Abandoned Application

• Current Assignee: HHL Corp.
• Original Assignee: HHL Corp.
• Inventors: Morot-Gaudry, Jean Michel, Roselli, Christopher Michael
• Application Number:
  US13/312,790
• Publication Number:
  US 20130144727A1
• Time in Patent Office: Days
• US Class Current: 705/14.72
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/06 Buying, selling or leasing transactions
• CPC Class Codes: H04N 21/2547 Third Party Billing, e.g. billing of advertiser

Abstract

A comprehensive organization entertainment and purchasing operating system through a computer network. A Front End allows users viewing, purchasing, social networking and the like. A back end of the system, includes maintaining relationships with content providers who produce and cause to be broadcast a media source of in a public venue such as television, movies, streaming videos, and video games etc. and further highlighted and display products and services in numerous scenes. Information on content partners including contact information of key decision makers at major studios, mini-majors and independent film makers which is entered into the system'"'"'s computer database. The system will also include granting access to key content partners so that interactions with content partners can include uploading content to encoding, providing digital distribution contracts with the system'"'"'s corporate legal department, uploading information to the corporate heads of the system, and maintaining a multilayered content management system.

Claims

1. A computerized system run by a master provider to facilitate the purchase of goods and services from a public broadcast:

a. a completely comprehensive organization operating system through a computer network that has a complete operating system;

(i) a back end which contains a company database which includes;

(aa) maintaining relationships with content providers and partners who produce and cause to be broadcast a media source of entertainment in a public venue from the group consisting of television, movies, sports, fashion shows, music, games, social events, streaming videos, and playing video games,

(bb) the content partners are key decision makers of major studios, mini majors, and independent film makers, a profile is created for each key decision maker,

(cc) access to the database is granted to the master provider to include the encoding of content to the master provider, facilitating digital distribution contracts with the master provider, access to the master provider'"'"'s legal department to facilitate digital distribution contracts, uploading information on content partners to the master provider'"'"'s corporate department, multilayering content management systems, inputting cue point to purchase information, inputting a content delivery network system through a content delivery network to a device agnostic digital access,

(dd) providing contact information pertaining to key decision makers of said product vendor partners to facilitate storage in the database and creating a profile of key decision makers so that key decision makers can upload products for review by the master provider corporate department,

(ee) providing contact information pertaining to key decision makers of said service vendor partner to facilitate storage in the database and creating a profile of key decision makers so that key decision makers can upload services for reviews by the master provider corporate department,

(ff) providing a screen shot of a graphic user interface illustrating menu options of the media source of entertainment from which a user can make a selection,

(gg) inputting completely computerized encoding of every single product and every single service placed in every single scene of each and every media venue publicly broadcast in any way so that anyone wishing to purchase any product or service which is depicted in any way in any scene in any one of the public media venues can do so with a minimum of effort and inconvenience and can do so with complete accuracy to assure that they are purchasing what they have requested to purchase when they view the product or service depicted on the public venue, the encoding is a business process wherein the content is stored on the system corporate server and delivered by means such as a content delivery network to and least one single device agnostic account with content defined as the menu option on the home page of the server or any other database name owned and selected by the master provider,

(ii) the back end of the provider further includes;

(aa) a corporate department including legal affairs, business development, public relations and marketing, and affiliate partnership managers,

(bb) an operations department including a chief operating officer,

(cc) a customer relationship department which includes account managers, customer service and fraud prevention,

(dd) partnership with shipping managers for drop shipping of buyer'"'"'s product and service managers,

(ee) content acquisition department including a user'"'"'s experience division,

(iii) the back end of the system supports the front end of the system;

(iv) the front end of the system includes;

(aa) interaction with the users and purchasers of the products and services depicted on the various media scenes,

(bb) a multilayer content management system having eight main functions in the business processes which include

(1) maintaining developer code and security,

(2) managing administration objects,

(3) managing content,

(4) managing product partner interface,

(5) managing service partner interface,

(6) managing the quality of the user experience,

(7) Meta Data

(8) Hyper Meta Data

(cc) the multilayer content management system provides a collection of procedures used to manage work flow in a collaborative environment, the procedures are preferably computer based, the procedures are designed to do the following;

(i) allow for a large number of people to contribute to and share data,

(ii) control access to data based on user roles (defining which information users or user groups can view, edit, and publish),

(iii) aid in easy storage and retrieval of data,

(iv) reduce repetitive duplicate input,

(v) improve the ease of report writing,

(vi) improve communications between the system of the present invention and the content, product and service partners,

b. the computer system of the present invention has a built in redundancy backup of at least two inputs minimum inputted into multiple servers;

c. the content management system computer server or servers are used for storing, controlling, revising, semantically enriching, and publishing documentation, serving as a central repository, the content management system increases the version level of new updates to an already existing file;

d. included in the content management system is information referred to as Meta Data which includes information about the product such as a movie, the studio which produced the movie, the director, producer, cast and a synopsis of the movie;

e. also included in the content management system is Hyper Meta Data which includes products, services, photos, gossip and any other information that the master provider determines is relevant, within a scene, a Hyper Meta Data can include product placed in the scene such as a sports car, bracelet, beaded necklace, dresses, sunglasses and a handbag;

f. at the user portion, the user will have to be registered with the master provider, the registration including the authorized user'"'"'s name, billing address, shipping address, encrypted password, credit verification and at least one credit card which has been pre-approved to a certain limit for purchases, and as additional security, the content data network will have an ever changing web address, encryption and privacy protection;

(i) the user logs in and provides the user'"'"'s name and password and arrives at a home page,

(ii) the user selects a content tab such as Movie and then selects a particular movie,

(iii) the user plays the movie or watches a trailer, and the user then selects viewing options of low, medium, high definition and 3D,

(iv) the viewer has the option to select chapters and expand to full screen and or then watch the movie;

g. the user has an option of cue point to purchase and/or pause to purchase;

(i) the user utilizes an enabling device selected from the group consisting of a remote control, computer mouse, voice command, and gesture command to stop the running of the media broadcast such as a movie or television show, select an item from a scene, add the item to a checkout window and specify the product including information about the product such as dress size, color, etc.;

(ii) the viewing is selected from a group consisting of a television set, computer, tablet and smart phone,

(iii) micro transaction within the content are processed and the commerce is completed, the user pays for the product and by pre-registration, the master provider is advised where to bill and where to ship the product and the process to deliver the product or service is set in motion,

(iv) the user then ends the pause and continues watching the media event; and

h. an alternative course of action for the user is a cue point to pause and research;

(i) the user utilizes an enabling device selected from the group consisting of a remote control, computer mouse, voice command and gesture command to pick out an item from a scene and have it stored in a separate storage file, and

(ii) the media event continues running and after the media event is completed, the user goes to the storage file to determine whether or not the user wishes to purchase the item and if the user wishes to purchase the item, then the same process is followed to enable the user to select specifics about the product or service and arrange for its payment and shipment.

2. A computerized system run by a master provider to facilitate the purchase of goods and services from a public broadcast:

a. a completely comprehensive organization operating system through a computer network that has a complete operating system;

(i) a back end which contains a company database which includes;

(aa) maintaining relationships with content providers and partners who produce and cause to be broadcast a media source of entertainment,

(bb) access to the database is granted to the master provider to include the encoding of content to the master provider, facilitating digital distribution contracts with the master provider, access to the master provider'"'"'s legal department to facilitate digital distribution contracts, uploading information on content partners to the master provider'"'"'s corporate department, multilayering content media systems, inputting cue point to purchase information, and inputting information on cue point to purchase, pause to purchase and pause and research,

(cc) providing a screen shot of a graphic user interface illustrating menu options of the media source of entertainment from which a user can make a selection,

(dd) inputting completely computerized encoding of every single product and every single service placed in every single scene of each and every media venue publicly broadcast in any way so that anyone wishing to purchase any product or service which is depicted in any way in any scene in any one of the public media venues can do so with a minimum of effort and inconvenience and can do so with complete accuracy to assure that they are purchasing what they have requested to purchase when they view the product or service depicted on the public venue,

(iii) the back end of the system supports the front end of the system,

(iv) the front end of the system includes;

(aa) interaction with the users and purchasers of the products and services depicted on the various media scenes,

(bb) a multilayer content management system having functions selected from the group consisting of maintaining developer code and security, managing administration objects, managing content, managing product partner interface, managing service partner interface, and managing the quality of the user experience,

(cc) the multilayer content management system provides a collection of procedures used to manage work flow in a collaborative environment, the procedures are preferably computer based, the procedures are selected from the group consisting of allowing for a large number of people to contribute to and share data, control access to data based on user roles (defining which information users or user groups can view, edit, and publish), aid in easy storage and retrieval of data, reduce repetitive duplicate input, Improve the ease of report writing, and improve communications between the system of the present invention and the content, product and service partners,

b. the computer system of the present invention has a built in redundancy backup of at least two inputs minimum inputted into multiple servers;

c. at the user portion, the user will have to be registered with the master provider, the registration selected from the group consisting of the authorized user'"'"'s name, billing address, shipping address, encrypted password, credit verification and at least one credit card which has been pre-approved to a certain limit for purchases, and as additional security, the content data network will have an ever changing web address, encryption and privacy protection;

d. the user performs tasks selected from the group consisting of the user log in and provides the user'"'"'s name and password and arrives at a home page, the user selects a content tab such as Movie and then selects a particular movie, the user plays the movie or watches a trailer, and the user then selects viewing options of low, medium, high definition and the viewer has the option to select chapters and expand to full screen and or then watch the movie;

e. the user has an option of cue point to purchase and/or pause to purchase;

(i) the user utilizes an enabling device to stop the running of the media broadcast, select an item from a scene, add the item to a checkout window and specify the product including information about the product such as dress size, color, etc.,

(ii) micro transaction within the content are processed and the commerce is completed, the user pays for the product and by pre-registration, the master provider is advised where to bill and where to ship the product and the process to deliver the product or service is set in motion,

(iv) the user then ends the pause and continues watching the media event; and

d. an alternative course of action for the user is a cue point to pause and research;

(i) the user utilizes an enabling device to pick out an item from a scene and have it stored in a separate storage file, and

(ii) the media event continues running and after the media event is completed, the user goes to the storage file to determine whether or not the user wishes to purchase the item and if the user wishes to purchase the item, then the same process is followed to enable the user to select specifics about the product or service and arrange for its payment and shipment.

3. A computerized system run by a master provider to facilitate the purchase of goods and services from a public broadcast in accordance with claim 2, further comprising:

a. the back end further includes;

(i) a company database having material selected from the group consisting of maintaining relationships with content providers and partners who produce and cause to be broadcast a media source of entertainment in a public venue from the group consisting of television, movies, sports, fashion shows, music, games, social events, streaming videos, and playing video games, the content partners are key decision makers of major studios, mini majors, and independent film makers, a profile is created for each key decision maker, providing contact information pertaining to key decision makers of said product vendor partners to facilitate storage in the database and creating a profile of key decision makers so that key decision makers can upload products for review by the master provider corporate department,

(ii) providing contact information pertaining to key decision makers of said service vendor providers to facilitate storage in the database and creating a profile of key decision makers so that key decision makers can upload services for reviews by the master provider corporate department.

4. The computerized system run by a master provider to facilitate the purchase of goods and services from a public broadcast in accordance with claim 2, further comprising:

(i) providing a screen shot of a graphic user interface illustrating menu options of the media source of entertainment from which a user can make a selection.

5. The computerized system run by a master provider to facilitate the purchase of goods and services from the public broadcast in accordance with claim 2, further comprising:

(i.). the. back end of the provider further includes departments selected from the group consisting of;

a corporate department including legal affairs, business development, public relations and marketing, and affiliate partnership managers, an operations department including a chief operating officer, a customer relationship department which includes account managers, customer service and fraud prevention, partnership with shipping managers for drop shipping of buyer'"'"'s product and service managers, content acquisition department including a user'"'"'s experience division.

6. The computerized system run by a master provider to facilitate the purchase of goods and services from the public broadcast in accordance with claim 2, further comprising:

a. the computer system of the present invention has a built in redundancy backup of at least two inputs minimum inputted into multiple servers;

b. the content management system computer server or servers are used for storing, controlling, revising, semantically enriching, and publishing documentation, serving as a central repository, the content management system increases the version level of new updates to an already existing file;

c. included in the content management system is information referred to as Meta Data which includes information about the product such as a movie, the studio which produced the movie, the director, producer, cast and a synopsis of the movie;

d. also included in the content management system is Hyper Meta Data which includes products, services, photos, gossip and any other information that the master provider determines is relevant, within a scene, a Hyper Meta Data can include product placed in the scene such as a sports car, bracelet, beaded necklace, dresses, sunglasses and a handbag etc.;

e. the user utilizes an enabling device selected from the group consisting of a remote control, computer mouse, voice command, and gesture command to stop the running of the media broadcast such as a movie or television show, select an item from a scene, add the item to a checkout window and specify the product including information about the product such as dress size, color, etc.; and

f. the viewing is selected from a group consisting of a television set, computer, tablet and smart phone.

7. A computerized system run by a master provider to facilitate the purchase of goods and services from a public broadcast:

a. a completely comprehensive organization operating system through a computer network that has a complete operating system;

(i) a back end which contains a company database which includes;

(aa) access to the database is granted to the master provider to include the encoding of content to the master provider, multilayering content media systems, inputting cue point to purchase information, inputting cue point to pause information, inputting a content delivery network system through a content delivery network to a device agnostic digital access,

(bb) providing a screen shot of a graphic user interface illustrating menu options of the media source of entertainment from which a user can make a selection,

(cc) inputting completely computerized encoding of every single product and every single service placed in every single scene of each and every media venue publicly broadcast in any way so that anyone wishing to purchase any product or service which is depicted in any way in any scene in any one of the public media venues can do so with a minimum of effort and inconvenience and can do so with complete accuracy to assure that they are purchasing what they have requested to purchase when they view the product or service depicted on the public venue, the encoding is a business process wherein the content is stored on the system corporate server and delivered by means such as a content data network to and least one single device agnostic account with content defined as the menu option on the home page of the server or any other database name owned and selected by the master provider,

(ii) the front end of the system includes;

(aa) interaction with the users and purchasers of the products and services depicted on the various media scenes,

b. the computer system of the present invention has a built in redundancy backup of at least two inputs minimum inputted into multiple servers;

c. included in the content management system is information referred to as Meta Data which includes information about the public broadcast media;

d. also included in the content management system is Hyper Meta Data which includes products, services, photos, gossip and any other information that the master provider determines is relevant, within a scene, a Hyper Meta Data can include product placed in the scene;

e. at the user portion, the user will have to be registered with the master provider;

f. the user plays the media source of entertainment;

g. the user has an option of cue point to purchase and/or pause to purchase;

(i) the user utilizes an enabling device to stop the running of the media broadcast such as a movie or television show, select an item from a scene, add the item to a checkout window and specify the product,

(ii) the viewing is selected from a group consisting of a television set, computer, tablet and smart phone,

(iii) micro transaction within the content are processed and the commerce is completed, the user pays for the product and by pre-registration, the master provider is advised where to bill and where to ship the product and the process to deliver the product or service is set in motion,

(iv) the user then ends the pause and continues watching the media source of entertainment; and

h. an alternative course of action for the user is a cue point to pause and research;

(i) the user utilizes an enabling device to pick out an item from a scene and have it stored in a separate storage file, and

(ii) the media event continues running and after the media event is completed, the user goes to the storage file to determine whether or not the user wishes to purchase the item and if the user wishes to purchase the item, then the same process is followed to enable the user to select specifics about the product or service and arrange for its payment and shipment.

8. A computerized system run by a master provider to facilitate the purchase of goods and services from a media source of entertainment, comprising:

a. a completely comprehensive organization operating system through a computer network that has a complete operating system;

(i) a back end which contains a company database which includes;

(aa) access to the database is granted to the master provider to include the encoding of content to the master provider, multilayering content media systems, inputting cue point to purchase information, inputting a content delivery network system through a content delivery network,

(bb) providing a screen shot of a graphic user interface illustrating menu options of the media source of entertainment from which a user can make a selection,

(cc) inputting completely computerized encoding of every single product and every single service placed in every single scene of each and every media source of entertainment with complete accuracy to assure that a user is purchasing what they have requested to purchase when they view the product or service depicted on the public venue, the encoding is a business process wherein the content is stored on the system corporate server and delivered by means such as a content data network to and least one single device agnostic account with content defined as the menu option on the home page of the server or any other database name owned and selected by the master provider,

(ii) the front end of the system includes;

(aa) interaction with the users and purchasers of the products and services depicted on the various media scenes,

b. included in a content management system is Hyper Meta Data which includes information about products and services, placed in the scene of a media source of entertainment;

c. at the user portion, the user will have to be registered with the master provider;

d. the user plays the media source of entertainment; and

e. the user has an option of cue point to purchase and/or pause to purchase;

(i) the user utilizes an enabling device to stop the Tuning of the media broadcast such as a movie or television show, select an item from a scene, the item to a checkout window and specify the product,

(ii) the viewing is selected from a group consisting of a television set, computer, tablet and smart phone,

(iii) micro transaction within the content are processed and the commerce is completed, the user pays for the product and by pre-registration, the master provider is advised where to bill and where to ship the product and the process to deliver the product or service is set in motion,

(iv) the user then ends the pause and continues watching the media source of entertainment.

9. The computerized system run by a master provider to facilitate the purchase of goods and services from a media source of entertainment in accordance with claim 8 further comprising:

a. the database includes information on cue point to pause information, and

b. an alternative course of action for the user is a cue point to pause and research;

(i) the user utilizes an enabling device to pick out an item from a scene and have it stored in a separate storage file, and

(ii) the media event continues running and after the media event is completed, the user goes to the storage file to determine whether or not the user wishes to purchase the item and if the user wishes to purchase the item, then the same process is followed to enable the user to select specifics about the product or service and arrange for its payment and shipment.

10. A system comprising:

a. a system provider through back end components having a content management system which comprises a software tool to manage work flow in a business of an on-line activity;

b. a database that is stored inside of a computer with an encoding which organizes all of the items of goods and services depicted in every scene of an entertainment media broadcast by assigning a specific code having numerous numbers and letters in a proprietary sequence so that each good and service in every scene is categorized to facilitate a user'"'"'s selection process;

c. the system provider through an on-line communication communicates with viewers and users in accordance with various types of electronic devices, with the on-line system being a content delivery network which has an ever changing web address, wherein the data transferred through the content delivery network is encrypted so that privacy protection is well established in multiple redundancies;

d. the user activates a home page which provides entertainment media selections and the user who must be preregistered with the system provider selects a media entertainment event to watch;

e. as the viewer observes certain scenes in the media entertainment event, the user can select a cue point to purchase option wherein the media entertainment event is stopped and the user activates a selection process to purchase an item in a scene; and

f. as the viewer observes a scene in the media entertainment event, the viewer can activate a cue point to pause and place a desired item in a storage area while the media entertainment event is running and can decide whether or not to purchase the item in the storage area after the media entertainment event has been completed.