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SYSTEMS AND METHODS TO IDENTIFY AFFLUENCE LEVELS OF ACCOUNTS

  • US 20130151388A1
  • Filed: 12/11/2012
  • Published: 06/13/2013
  • Est. Priority Date: 12/12/2011
  • Status: Abandoned Application
First Claim
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1. A computer-implemented method, comprising:

  • storing, in a computing apparatus, transaction data of a plurality of accounts;

    identifying, by the computing apparatus, spending characteristics in a plurality of merchant categories based on the transaction data;

    ranking, by the computing apparatus, the plurality of accounts based on the spending characteristics to generate ranks of the plurality of accounts in the plurality of merchant categories; and

    computing, by the computing apparatus, a score indicative of a spending potential of each account of the plurality of accounts based at least on the ranks of the plurality of accounts in the plurality of merchant categories.

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