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METHOD AND ARRANGEMENT FOR SEGMENTATION OF TELECOMMUNICATION CUSTOMERS

  • US 20130179223A1
  • Filed: 09/14/2010
  • Published: 07/11/2013
  • Est. Priority Date: 09/14/2010
  • Status: Abandoned Application
First Claim
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1. A method of forming segments of customers in a communications network for use when offering services to customers jointly in said segments, the method comprising:

  • collecting data relating to the customers'"'"' service usage and websites browsed by the customers,identifying subject domains associated to the browsed websites,determining a browsing behaviour of each customer based on their browsed websites and associated subject domains,determining domain interests of each customer based on said browsing behaviour, andassigning at least one customer segment to each customer based on his/her service usage and domain interests.

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