Audience Measurement Apparatus, System and Method for Producing Audience Information of a Media Presentation
First Claim
1. An apparatus, comprising:
- an audio capturing device to receive an audio signal corresponding to media presented in a local environment;
a user interface including;
an audience member input, the selection of which is to indicate presence of an audience member; and
a plurality of device inputs each corresponding to a respective type of media presentation device, the selection of one of the device inputs to indicate a type of media presentation device generating the captured audio signal; and
memory to store first data associated with a first selection of the audience member input, the memory to store second data associated with a second selection of one of the device inputs, the memory to store the audio signal.
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Abstract
Audience measurement methods and systems for producing audience information of a media presentation are disclosed. An example apparatus includes an audio capturing device to receive an audio signal corresponding to media presented in a local environment; a user interface including an audience member input, the selection of which is to indicate presence of an audience member; and a plurality of device inputs each corresponding to a respective type of media presentation device, the selection of one of the device inputs to indicate a type of media presentation device generating the captured audio signal; and memory to store first data associated with a first selection of the audience member input, the memory to store second data associated with a second selection of one of the device inputs, the memory to store the audio signal.
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Citations
20 Claims
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1. An apparatus, comprising:
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an audio capturing device to receive an audio signal corresponding to media presented in a local environment; a user interface including; an audience member input, the selection of which is to indicate presence of an audience member; and a plurality of device inputs each corresponding to a respective type of media presentation device, the selection of one of the device inputs to indicate a type of media presentation device generating the captured audio signal; and memory to store first data associated with a first selection of the audience member input, the memory to store second data associated with a second selection of one of the device inputs, the memory to store the audio signal. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9)
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10. A method, comprising:
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capturing an audio signal from an environment in which media is presented; in response to receiving a first selection of an audience member input of a user interface implemented on a handheld device, storing first data indicative of presence of a first audience member in the environment; in response to receiving a second selection of a first one of a plurality of device inputs of the user interface, storing second data indicative of a first type of media presentation device corresponding to the first device input; and in response to receiving a third selection of a second one of the plurality of device inputs of the user interface, storing third data indicative of a second type of media presentation device corresponding to the second device input. - View Dependent Claims (11, 12, 13, 14, 15, 16, 17)
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18. A method, comprising:
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processing a received audio signal with a processor of a portable device to extract media identifying information; capturing presence information entered by a panel member via a respective one of a plurality of member inputs; receiving an indication of a type of media presentation device generating the audio signal via a respective one of a plurality of device inputs, each of the device inputs selectable to indicate a respective type of media presentation devices; and storing the media identifying information, the indication of the type of media presentation device generating the received audio signal, and the presence information in memory. - View Dependent Claims (19, 20)
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Specification