Acquisition of Card Information to Enhance User Experience

• US 20130185152A1
• Filed: 01/18/2012
• Published: 07/18/2013
• Est. Priority Date: 01/18/2012
• Status: Active Grant

• Current Assignee: Block, Inc. (f/k/a Square, Inc.)
• Original Assignee: Block, Inc. (f/k/a Square, Inc.)
• Inventors: Aaron, Paul, Morel, Shawn
• Granted Patent: US 9,785,920 B2
• Time in Patent Office: Days
• US Class Current: 705/14.51
• CPC Class Codes: G06Q 20/02 involving a neutral party, e.g. certification authority, notary or trusted third party [TTP]
• CPC Class Codes: G06Q 20/223 based on the use of peer-to-peer networks
• CPC Class Codes: G06Q 20/322 Aspects of commerce using mobile devices [M-devices]
• CPC Class Codes: G07B 13/00 Taximeters measuring distance travelled G01C; measuring time G04

Abstract

A method for a transaction with a taxi includes establishing secure communication between a first computing device in a driver section of a vehicle and a second computing device in a passenger section of a vehicle, receiving in the second computing device a card number from a card reader coupled to the second computing device before receiving a signal from a meter indicating an end of a trip for the passenger, after receiving the card number submitting the transaction for authorization from at least one of the first device or the second device, after receiving a signal from the meter indicating the end of the trip for the passenger, displaying an amount of a fare for the trip on a display, and receiving an indication that the transaction is authorized.

Claims

1. A method for a transaction with a taxi, comprising:

establishing secure communication between a first computing device in a driver section of a vehicle and a second computing device in a passenger section of a vehicle;

receiving in the second computing device a card number from a card reader coupled to the second computing device before receiving a signal from a meter indicating an end of a trip for the passenger;

after receiving the card number submitting the transaction for authorization from at least one of the first device or the second device;

after receiving a signal from the meter indicating the end of the trip for the passenger, displaying an amount of a fare for the trip on a display; and

receiving an indication that the transaction is authorized.

2. The method of claim 1, wherein the first computing device receives the amount of the fare from a meter in the vehicle.

3. The method of claim 2, wherein the second computing device receives the amount of the fare from the first computing device.

4. The method of claim 3, wherein the second computing device includes the display and is configured displays the amount of the fare on the display.

5. The method of claim 3, wherein the second computing device submits the transaction for authorization.

6. The method of claim 2, wherein the second computing device sends the card number to the first computing device, and the first mobile computing device submits the transaction for authorization.

10. The method of claim 1, comprising displaying on the display a graphical user interface configured to receive passenger input identifying a tip.

11. The method of claim 1, comprising submitting the transaction for authorization after receiving the signal from the meter indicating the end of the trip for the passenger.

12. The method of claim 1, comprising sending card information to a server via a wireless connection to the Internet, receiving from the server one or more prior destinations associated with a user of the card, and displaying the prior destinations on the display.

13. The method of claim 1, comprising sending card information to a server via the wireless connection to the Internet, receiving from the server data containing an advertisement personalized based on the card information and displaying the advertisement on the display.

14. The method of claim 12 or 13 wherein the card information comprises a cardholder name taken from a scan of the card.

15. The method of claim 12 or 13 wherein the card information comprises a card number taken from a scan of the card.

7. The method of claim 7, comprising determining whether the amount exceeds a threshold value.

8. The method of claim 7, comprising displaying a request for approval of the transaction on the display if the amount exceeds the threshold value.

9. The method of claim 7, comprising submitting the transaction for authorization without displaying a request for approval of the transaction on the display if the amount does not exceed the threshold value.

16. A method for displaying content in a taxi, comprising:

establishing secure communication between a first computing device in a driver section of a vehicle and a second computing device in a passenger section of a vehicle;

displaying a request for a card scan on a display before receiving a signal from a meter indicating an end of a trip for the passenger;

receiving in the second computing device card information from a card reader coupled to the second computing device before receiving the signal from a meter indicating the end of the trip for the passenger;

sending the card information to a server a wireless connection to the Internet; and

receiving from the server a data containing content personalized based on the card information and displaying the web page on the display.

17. The method of claim 16, wherein displaying the web page comprises displaying one or more prior destinations associated with a user of the card.

18. The method of claim 17, wherein the display comprises a touch screen display, and wherein the first mobile device is configured to receive from the display a passenger selection of one of the prior destinations.

19. The method of claim 17, comprising displaying a request for permission to store a destination of the trip.

20. The method of claim 16, wherein displaying the data comprises displaying a personalized advertisement.

21. A computer program product for displaying content in a taxi, encoded in a non-transitory computer readable media, comprising instructions for causing a processor to:

establish secure communication between a first computing device in a driver section of a vehicle and a second computing device in a passenger section of a vehicle;

display a request for a card scan on a display before receiving a signal from a meter indicating an end of a trip for the passenger;

receive in the second computing device card information from a card reader coupled to the second computing device before receiving the signal from a meter indicating the end of the trip for the passenger;

send the card information to a server a wireless connection to the Internet; and

receive from the server a data containing content personalized based on the card information and displaying the web page on the display.

22. The computer program product of claim 21, wherein instructions to display the web page comprise instructions to display one or more prior destinations associated with a user of the card.

23. The computer program product of claim 22, wherein the display comprises a touch screen display, and wherein the first mobile device is configured to receive from the display a passenger selection of one of the prior destinations.

24. The computer program product of claim 22, comprising instructions to display a request for permission to store a destination of the trip.

25. The computer program product of claim 21, wherein instructions to display the data comprise instructions to display a personalized advertisement.

26. A method of providing personalized content, comprising:

before receiving a request for authorization for a transaction for a passenger fare from a mobile device in a vehicle, receiving a card number from the mobile device;

generating a token from the card number;

matching the token to a user token;

generating a data containing content personalized based on the user characteristics associated with the user token; and

sending the data to the mobile device.

27. The method of claim 26, wherein generating the token includes applying a one-way hash function to the card number.

28. The method of claim 26, wherein the data comprises one or more prior destinations associated with the user token.

29. The method of claim 28, wherein the web page comprises a personalized advertisement.

30. The method of claim 26, comprising receiving the request for authorization for the transaction for the passenger fare from the mobile device.

31. A computer program product to perform a method of providing personalized content, tangibly embodied in a non-transitory computer readable media, comprising instructions for causing a processor to:

before receiving a request for authorization for a transaction for a passenger fare from a mobile device in a vehicle, receive a card number from the mobile device;

generate a token from the card number;

match the token to a user token;

generate a data containing content personalized based on the user characteristics associated with the user token; and

send the data to the mobile device.

32. The computer program product of claim 31, wherein instructions to generate the token include instructions to applying a one-way hash function to the card number.

33. The computer program product of claim 31, wherein the data comprises one or more prior destinations associated with the user token.

34. The computer program product of claim 33, wherein the web page comprises a personalized advertisement.

35. The computer program product of claim 31, comprising instructions to receive the request for authorization for the transaction for the passenger fare from the mobile device.