Systems and Methods for Displaying Over-Scroll Regions on Electronic Devices

• US 20130191220A1
• Filed: 07/13/2011
• Published: 07/25/2013
• Est. Priority Date: 07/13/2011
• Status: Abandoned Application

• Current Assignee: Blackberry Limited
• Original Assignee: Blackberry Limited
• Inventors: Dent, Terrill Mark, Brown, Michael Stephen, Romo Savournin, Maribei
• Application Number:
  US13/635,012
• Publication Number:
  US 20130191220A1
• Time in Patent Office: Days
• US Class Current: 705/14.64
• CPC Class Codes: G06F 3/0485 Scrolling or panning
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0267 Wireless devices
• CPC Class Codes: G09G 2340/14 Solving problems related to the presentation of information to be displayed
• CPC Class Codes: G09G 5/34 for rolling or scrolling

Abstract

A method and system are provided for displaying advertising content on a mobile device by displaying an over-scroll region on a display of the mobile device, and displaying a first advertisement in at least a first portion of the over-scroll region. The method may include determining information associated with the over-scroll region, and selecting the first advertisement based on the information associated with the over-scroll region. The method may also include displaying a second advertisement in a second portion of the over-scroll region and selecting the second advertisement based on the information associated with the over-scroll region.

Claims

1. A method of displaying advertising content on a mobile device, the method comprising:

displaying an over-scroll region on a display of the mobile device; and

displaying a first advertisement in at least a first portion of the over-scroll region.

2. The method of claim 1 further comprising determining information associated with the over-scroll region.

3. The method of claim 2 further comprising selecting the first advertisement based on the information associated with the over-scroll region.

4. The method of claim 1, wherein at least a portion of the over-scroll region is selectable.

5. The method of claim 1 further comprising modifying the over-scroll region.

6. The method of claim 5, wherein modifying the over-scroll region comprises increasing or decreasing the size of the over-scroll region.

7. The method of claim 1, wherein the first advertisement comprises a tiled pattern of an image.

8. The method of claim 1, further comprising displaying a second advertisement in a second portion of the over-scroll region.

9. The method of claim 8, further comprising selecting the second advertisement based on the information associated with the over-scroll region.

10. The method of claim 8, wherein the second advertisement is related to the first advertisement.

11. The method of claim 8, wherein the second advertisement comprises text.

12. The method of claim 2, wherein the information associated with the over-scroll region comprises at least one dimension of the over-scroll region.

13. The method of claim 2, wherein the information associated with the over-scroll region comprises one or more properties of a scrolling input corresponding to the over-scroll region.

14. The method of claim 2, wherein the information associated with the over-scroll region comprises at least one of a duration of time and a number of times that the over-scroll region has been displayed.

15. The method of claim 2, wherein the information associated with the over-scroll region comprises a comparison between information associated with the over-scroll region and information associated with another over-scroll region.

16. The method of claim 2, wherein the information associated with the over-scroll region comprises statistical information.

17. The method of claim 2, wherein the information associated with the over-scroll region comprises information associated with content displayed on the mobile device.

18. A computer readable storage medium comprising computer executable instructions for displaying advertising content on a mobile device, the computer executable instructions comprising instructions for:

displaying an over-scroll region on a display of the mobile device; and

displaying a first advertisement in at least a first portion of the over-scroll region.

19. A mobile device comprising a processor coupled to memory and a display, the memory storing computer executable instructions for:

displaying an over-scroll region on the display of the mobile device; and

displaying a first advertisement in at least a first portion of the over-scroll region.

20. The mobile device of claim 19, wherein the display is a touch-screen display.

21. The mobile device of claim 20, wherein the touch-screen display can provide more than one input to the mobile device at the same time.