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Targeted Delivery of Content

  • US 20130198280A1
  • Filed: 02/03/2012
  • Published: 08/01/2013
  • Est. Priority Date: 01/31/2012
  • Status: Abandoned Application
First Claim
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1. A machine-implemented method for targeted delivery over a network comprising a plurality of devices, the method comprising:

  • receiving from a first device tracking information of content played by a first user on a per-content basis on the first device,wherein at least a portion of the tracking information is generated by processing a plurality of images of the first user to determine an identity of the first user by performing facial recognition using at least one facial recognition algorithm by at least one processor, andwherein the plurality of images is generated by a camera in communication with the first device while the first user was playing the content on the first device;

    storing the tracking information indexed to the identity of the first user;

    transmitting to a social network server a first query comprised of the identity of the first user, wherein the social network server is associated with a social network service;

    receiving from the social network server in response to the first query an identity of a plurality of other users who are members of the social network service and who are associated with the first user; and

    transmitting to the plurality of other users an identity of at least a portion of the content that was played by the first user on the first device, wherein the transmitting of the identity of the at least the portion of the content occurs automatically and in response to the receiving of the identity of the plurality of other users.

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